Book Description
This book will familiarize readers with the basics they need for protecting their companys critically important rights involving copyright, patents, trademarks, and all other aspects of intellectual property.
Download Description
In today's high-tech world, there are all sorts of new rules being formulated on a daily basis when it comes to protecting one's "rights" in the market. Software piracy, fair usage of documents, copyright protection--these are real concerns that cost companies millions of dollars each year. As such, understanding and maintaining rights in intellectual property is becoming an increasingly important aspect of the professional activities of the practicing technologist, manager, and entrepreneur. Protecting Your #1 Asset shows how valuable rights in intellectual property are unwittingly lost by seemingly innocent courses of action. Since failing to know the rules can lead to disaster, attorney Michael Lechter reveals important bits of protective information, including: · The basic categories of intellectual property· Patent, copyright, and trademark protection · Comparison of the different modes of intellectual property protection· Appendixes documenting the procedure for protecting intellectual property. Protecting Your #1 Asset will show how knowing how to protect your rights (and how not infringe on the rights of others) can be the difference between a big payday and financial ruin.
Customer Reviews:
Ideas are free, but assets bring wealth..........2006-03-01
I wonder if the creators of that operating system had this book, would anyone know of Bill Gates or Microsoft; or if Xerox held its research and development of the paperless office, would the Information Technology field be totally different- yeah you know where I am going with this.
If you are a creative mind searching for a way to protect your hard work and development, GET THIS BOOK for it is a sound minded investment for your greatest assets: ideas that move the world and generate money.
This book explained all the types of Creative Assets Protection out there. Granted it does not read as the other Rich Dad books, not as personal, but its lessons and information are vital not only to understand various intellectual properties, but also to seeking the best legal representation in both the physical and cyberspace.
Swindled.......2004-11-18
I think I know how this book was written. A whole lot of cut and paste from U.S. Law code with some mediocre story telling sprinkled in. If you want to be technical and write in the language of professional law, fine. But this is not the series to do it in.
Dry and boring. Could barely keep my eyes open........2004-10-03
Unlike the rest of the Rich Dad books that I've read -- which were for the most part fantastic -- this book was terrible. Michael Lechter may indeed be a very bright guy and a star in his field, but he is an absolutely horrendous writer. The intro by Robert Kiyosaki was the only really enjoyable part to the book. Lechter immediately jumped into complex explanations of the various types of IP protection available without really clarifying anything for the lay person like me. And no real life examples of anything -- just references to a couple hypothetical "horror stories" that he relays at the beginning of the book. The only reason I gave this book 2 stars and not 1 is because at the very least I was able to get some basic definitions of IP terms down. But I guess I could've gotten that from a dictionary too.
A great book that covers a lot of ground.......2004-05-17
This book was an extremely helpful book for me because of the fact that it covers so many different areas of intellectual property protection. Because it covers so much and so many different types of intellectual property protection, it is a book that really makes you think about all the possibilities. I like the fact that it is very broad. Considering that the book is written by an attorney who is bound by the rules of ethics not to disclose his client's confidential matters, I found the book to have ample specifics and examples of different types of intellectual property protection.
My personal impression is that it is a book that can help business owners looking to protect their intellectual property as well as those who are interested in a more scholarly approach. That is the genius of this book. It can be very useful to many different kinds of readers. I think that even a lot of attorneys who practice in different areas of the law would probably find this book extremely valuable. That is a great complement to the author.
As the title indicates, it makes you realize that your intellectual property is really your number one asset.
Teaches the basics, if you can get through it.......2004-03-13
Background: I've read all of the RD books, 6 of the Rich Dad's Advisors series, and other books by the RDA authors. For all of the RD/RDA books, I have found the conversational style to be very readable and an effective manner in which to convey information. With this book, however, it was a struggle to get through it. In terms of readability and value, this is the worst RD book I've read.
Coverage of Material: I am not knowledgable about IP law, and I felt that this book provided a basic coverage of the issues.
Organization: One frustration I had was that a lot of material was repeated, and obviously so. Rather than organizing the book in a more efficient manner, the author instead chose to repeat certain passages. When I've paid for a book, I don't care for the same half-page passage repeated three or four times.
Writing Style: The first part of the book was well written. I especially liked the initial horror stories and phone conversation, both of which were written in a conversational style. If that style had been maintained throughout the book, I would have given it 4 or 5 stars. However, the writing quickly degraded to being almost unbearable. Some parts of the book were written with a condescending tone, and it seemed that Mr. Lechter was stroking his ego. I also found the lengthy discussion on the Internet's structure to be tedious and unnecessary, perhaps a filler to increase the page count. This information was not relevant to the subject; a one or two page summary of the Internet would have been sufficient.
Other Comments: I've enjoyed Robert Kiyosaki's books, but as a whole they are full of contradicting information. This book was no exception. In the foreword, Mr. Kiyosaki uses the same quote three times, wording it differently each time, and giving two different references (Rich Dad for two, himself for one).
Bottom Line: I read this book because I want to read all of the Rich Dad and Rich Dad's Advisors books. In general, although a few of them are blatant advertisements, I've learned something from each one. In the case of this book, I would strongly suggest you find an alternative, unless you want this book because of the series affiliation. Legal primers available online provide a better value.
Customer Reviews:
Surprisingly relevant.......2004-07-01
I am no fan of the official ITIL documents, considering them to be a necessary evil that will assure the correct information when taking certification exams or ensuring that you implement ITIL correctly. This book is an exception because it dispenses with the heavy emphasis on theory and generalism that characterize the other books in the series, and gives an actionable approach to implementing and maintaining software asset management processes and procedures.
Coverage of all of the important aspects is solid. It provides a pragmatic and realistic approach to making a business case for software asset management, defines clear roles and responsibilities, and defines key processes. These processes include verification, compliance and strategies for license management, and how to implement them. There is a section on tools and technologies, but this is somewhat weak (although the material on tool selection is solid).
Additional material includes business case templates, sample asset management policy and asset data management considerations.
Book Description
More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action.
Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool-the "strategy map"-that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible.
Kaplan and Norton argue that the most critical aspect of strategy-implementing it in a way that ensures sustained value creation-depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital.
Providing a visual epiphany for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance.
Customer Reviews:
Why you need a value proposition.......2006-07-22
While this book is very thorough, with some work it's possible to glean some very important approaches to how to manage work. I have used it to develop value propositions in teams and help shape the focus of an organization. It's worth spending time with if you struggle with priorities and focus.
Very Helpful.......2006-07-03
Very helpful in clarifying concept and application by dmonstrating many different prctical cases covering all industries.
Practical Strategy Implementation Book by Jameson Thottam.......2005-09-14
An excellent book for those who wish to develop roadmaps on Strategy and filled with insider trading tips on how to implement strategy throughout the life cycle of an organization.
As a past VP of Strategic Planning with various firms (e.g., Homestore, IndyMac Bank and MedChannel), I have applied these techniques along with various data analysis software applications (e.g., Crystal Ball, @Risk, SEC Stat II & SEC STAT III)....
The programs/ideas proscribed in this book are both practical and valuable to any strategy professional.
Hope this was helpful,
Jameson Thottam
(Jameson L. Thottam)
Packed with Knowledge!.......2005-06-17
If this book were a Hollywood film, it might be titled "Son of Balanced Scorecard" or even "Balanced Scorecard III." This book, however, is no mere spin-off or sequel. In two prior works, "The Balanced Scorecard" (which you may wish to read before reading this book) and "The Strategy-Focused Organization", authors Robert S. Kaplan and David P. Norton introduced the powerful concept of measuring the elusive intangibles that affect organizations. This information-dense book was born when the authors observed that CEOs instinctively draw arrows to explain their goals. This led to a breakthrough realization: "Objectives should be linked in cause-and-effect relationships." The graphic display of these relationships is a "strategy map." This book breaks new ground by providing a template so executives can be sure that their strategic planning omits nothing. It expands the concepts of "strategic themes" and "value-creating processes," and explains a system for aligning your organization's strategy with its intangible assets. However, the real-world examples may be lost on CEOs who are unfamiliar with MBA-style case studies. If you're implementing a "Balanced Scorecard" initiative or planning your firm's future, we say this is a blockbuster you don't want to miss.
Nice acorn, can't wait for the oak tree........2005-06-15
Where do you start with reviewing a book like this. It is jam-packed with good, even great ideas. Not necessarily original ideas, but, a lot of the hard work is in bringing together old ideas into new configurations.
It is probably worthwhile noting a few things the book is not. The very fact that I write these things using a negative style is, in a perverse way, an admission of how good I find this book and why I give it 5 stars. I'm usually never a literalist when it comes to management / business texts, I usually, hopefully, look for the interesting ideas at the heart of a book. Otherwise, like other reviewers, I'd probably give it one star.
It's not a finished product. It's one step in a long journey to discover a system which properly links strategy with performance measurement, which may go another 10 or 20 years (and probably more). You can see the evolution of ideas from Kaplan and Norton's first book on Balanced Scorecard to this effort some ten years later. Some of the concepts have changed notably. Don't be deceived by the subtle differences. Those subtle differences have not so subtle impacts. Indeed, if you want to be confused, read all three of their books. I'd recommend focusing on Strategy Maps and only dabble in the earlier two for key areas which are not covered by Strategy Maps.
It's not consistent. Maybe its a function of multiple authors. Maybe Kaplan and Norton's researchers have their own ideas, but don't be the least surprised if one part of the book contradicts another part - indeed, sometimes within a single page!! But, this is only a sign of the evolution that the whole BSC concept is going through. Hopefully, one day, it will move from popular to rigorous - again, many years down the track.
It's frustrating. Especially when, after reading a few pages, you are drawn to a strategy map example which you have to work quite hard at trying to match what was just written to what you are seeing in the strategy map. I think, however, that this is probably, once you think about it, a strength of the book - it shows a raw unedited strategy map from which a concept has been extracted rather than merely showing a contrived strategy map which, of course, precisely matches the words in the text.
Indeed, of all the strategy map examples in the book, I don't think I found one which is actually consistent with all the text, or follows the so-called Kaplan and Norton method precisely - that's the method K&N promote on their courses: the one that "explains" those organisations which have "failed" despite the use of BSC methods, i.e., pure spin.
It makes some amusingly optimistic and difficult to believe claims. If only they could get rid of the spin and self promotion. I like the bit about the BSC framework revolving around strategy as defined by Michael Porter (with its focus on differentiation) and then making the claim that it can be applied to any strategy representation. I also like the claim that the BSC deals with lead indicators, lag indicators and feedback loops. Feedback loops! You have got to be kidding!! Unless you are running simulations, none of these frameworks deal with feedback loops - except by introducing risk management objectives which simulate feedback loops if you really squint and turn your head sideways.
It is not integrative. From time to time the book hints at a bigger underlying system of which BSC is a part, but, unfortunately the BSC doesn't really talk about how the two relate - probably its most serious, but not unresolvable, weakness. It promotes a silo mentality: focus on BSC, forget the rest!! For example, it talks about strategic concepts in contrast to operational concepts without really getting to the heart of the differences and how one blends with the other. It talks about hundreds of underlying processes which run a business without talking about the relationship of them to the so-called critical strategic processes which populate strategy maps. It hints at a comprehensive, underlying measurment framework of which BSC is only a subset. If K&N want rigour, depth, comprehensiveness, this is where they need to go.
It is terminologically destitute. Goes with the consistency thing which is rampant in most managemetn and business texts. Either don't define, or define your words so loosely, that you guarantee confusion as the words invoke different concepts which at best overlap or, at worst, are mutually exclusive.
I'll stop here - I think I could probably match the length of the book itself if I continue. To summarise, I've said it in the title to this review: an acorn has been planted. It's been growing for 10 odd years, but, it's got a way to go. Can't wait to see that mighty and beautiful oak tree at its biggest and best.
I'll even line up for K&N's next book(s)!!
Book Description
America is lawsuit crazy. We are becoming bankrupted through sky rocketing insurance premiums and ravaged by ludicrous jury awards. Nobody is safe from the million lawyers hunting their next victim.
Can you afford to lose what you have to a frivolous lawsuit? If you are in a car accident, involved in a divorce, or any type of lawsuit-no matter how insignificant it may seem-someone may attempt to leverage a huge settlement. Careful planning before problems arise places your assets securely out of reach from those who would take your hard-earned money.
So Sue Me! provides you with the sound legal financial advice to protect your assets!Arnold S. Goldstein, Ph.D., one of the country's foremost authorities in asset protection, teaches you to safeguard yourself against creditors, lawsuits, divorce, the IRS and bankruptcy.
Read this eye-opening financial primer and defend yorself against those who would rob you of your possessions, money and security.
Customer Reviews:
Good Information if you're a beginner to the topic.............2006-02-08
This book is very easy to read and provides some excellent general advice and information for readers who are unfamiliar with the topic.
However, it does not provide the detailed information needed by someone who wants to formulate their own tailored estate and/or asset protection plan even though the book implies that it does. For example, some of the 'information' relating the differences between states is outdated and/or wrong.
Read this book for fundamental information and as a wake up call for the need for protection rather than as detailed advice on how you can do it!
Want to protect yourself!.......2005-12-06
Author Goldstein has been an asset protection attorney for many years. His first book, Asset Protection Secrets, was a best seller. This one is for everyone: people with money; people with little assets but they don't want to lose them; young and old; married, divorced and single; savvy or naive.
These chilling words set the tone: "You just never know what a jury will do," and "Juries decide if a case has merit." He states that 93% of Americans have absolutely no lawsuit protection aside from their liability insurance--because we procrastinate and don't think it will ever happen to us.
You don't have to do anything wrong to be sued and lose. You only have to be in the wrong place at the wrong time--or come across some greedy lunatic who things he has a reason to be grieved.
Goldstein's advice and strategies show how you can protect yourself against lawsuits, divorce, creditors, the IRS and other deadly threats to your wealth and assets (money, investments, possession, businesses, etc.).
Bulging with easy-to-understand advice, the book might make you to decide TODAY is the time to start protecting your assets and no longer be non-protected.
From personal experience, I know that money and time spent now can save you a lot of both later. It is shocking that only one in five Americans have even a simple will to define their wishes.
The author ends with four important steps:
1.Commit to action: Set a goal and get started.
2.Organize your team of advisors to protect your assets, including family members, business associates, etc.--people you can trust.
3.Recruit the right professionals: your lawyer, accountant, banker, financial planner/investment advisor, insurance professional--and what criteria to use.
4.Stay proactive in maintaining financial security: Be your own counsel in addition to your advisors; learn, read, be proactive.
Armchair Interviews says: So Sue Me should scare you right into your lawyers and accountant's office, place a call to your insurance man, and generally "look over your shoulder" now that you know how easily you can lose your assets.
I Only Wish I'd Had this Book a Few Years Ago.......2005-09-01
This is a book that I wish I'd had (and paid attention to) some years ago, that is, before being sued for divorce. I then had to learn what he says here through talking to attorneys (at $much per hour this is an expensive approach) and by writing my ex-wife big checks (but I got sole custody of the kid so it was worth it).
Dr. Goldstein is talking about protecting what assets you have (after divorce that may be considerably less than you had before). When your major assets have been stripped away, you still need to protect what you have left, but some of the rules change. For instance liability insurance, if you carry a million dollar liability policy and have only $10,000 in assets, this may entice a hungry attorney to sue you while if you only had $20,000 in insurance, he may go look for another target.
Book Description
How do firms like Hewlett-Packard, DuPont, Dow Chemical, IBM, and Texas Instruments routinely convert the ideas of their employees into profits that sustain the corporation?
How can buyers and sellers calculate the assets of the acquired firm in a merger or acquisition?
How can an organization affect the firm's stock price using the leverage of intellectual assets?
Identifying a firm's assets, especially its intellectual assets-the proprietary knowledge expressed as a recipe, formula, trade secret, invention, program, or process-has become critical to a company's overall vision and strategic plan and essential in such transactions as stock offerings or mergers. In the era of the knowledge-based company, where the firm's genius and future lies in its ideas, a firm's collective know-how has become a measurable commodity-and as much a part of its bottom line as the condition of its cash investments, plant, and equipment. Extracting and measuring the real value of knowledge is essential for any corporate head who knows how high the stakes have become for corporate survival in the information age-where the innovative idea is as good as, if not better than, gold! Value-Driven Intellectual Capital is a corporate and financial executives' handbook to the new world of intangible assets-what they are and how to convert them into cash or strategic position. Written by one of the seminal thinkers in the field, and the key organizer of the ICM Gathering, a group of leading-edge knowledge-based companies, Value-Driven Intellectual Capital explains the new, boundary-expanding world of intellectual assets-where translating an innovative idea into bottom-line profits involves a tightly focused strategy with clear directives for making it happen. A blueprint for turning corporate knowledge, know-how, and intellectual property into a sustainable competitive weapon that will build a firm's reputation and market share, this practical, insightful book outlines:
* Basic concepts underlying IC (intellectual capital) and corporate value creation
* The linkage between IC, business strategy, and profits
* The different kinds of value-including qualitative and quantitative -firms realize from their IC
* Activities required to produce the value firms desire from their IC
* Methods for calculating the dollar value of companies-for market capitalization and mergers or acquisitions
* An economic model of an IC company
The book's appendix is a valuable distillation for corporate and financial executives, managers, researchers, and analysts of IC's basic working concepts and definitions, including the principles underlying value creation and value extraction, the concepts and strategies used by successful companies, the sources of value for knowledge companies, and the mechanisms used to convert that value into real profits. And since it is managerial talent that turns intellectual property into business assets, the book provides an arsenal of key concepts, methods, and processes for aligning with and using intellectual property as an active element of a firm's business strategies. It concludes with a discussion of how value is extracted from human capital, focusing on its elusive magnetic core: creativity and productivity. In an era in which firms are increasingly accountable to shareholders and success is judged solely by stock price, knowing how to measure and extract the value of a firm's intellectual assets has become one of the most critical and essential skills needed by CEOs today. Reflecting the most innovative thinking from some of the most sophisticated firms in the world, Sullivan's Value-Driven Intellectual Capital is a manifesto, a clarion call to excellence for any corporate or financial executive, merger and acquisition partner or investor who understands how much future corporate survival and success depends on the simple enduring genius of a good idea and the need to convert those ideas into corporate value.
Visit our Web site at: www.wiley.com/
Customer Reviews:
Non-Quantitiative & of Limited Value.......2002-05-24
For individuals actually interested in quantitative measurements of intellectual property value, this book is largely a waste of time. The text is full of a lot of business school "value creation" idealism and has little practical value in my opinion. Indeed, for those really interested in valuing intellectual property and intangible assets, see the associated book by Gordon V. Smith and Russell L. Parr. This text has everything you are looking for and this book is unnecessary.
Good quick Introduction.......2001-03-18
This book has its good points and its bad points. The good thing is that it is very well written, concise and easy to read. It brings important points to light and is a good start at dealing with a large complex issue. The bad aspect is that the book tends to rely on the experience of the author in developing the models that are at the heart of the book, rather on validated and tested truths.
A good place to start....
An invaluable introduction to IC Management.......2000-07-17
"In 1999, CEO Magazine and Arthur Andersen hosted a roundtable luncheon for CEOs interested in discussing intellectual capital (IC) and its impact on the firm as we know it. The luncheon drew 17 CEOs representing both manufacturing and service industry companies. All were intrigued by the potential hidden value that the intellectual capital perspective suggests lies untapped within their businesses, but none knew what kinds of value they could obtain from their company's intangible assets or how they might go about it. They just knew that there was hidden value in their companies and that it was somehow wrapped up in the thoughts, skills, innovations, and abilities of their employees. They wanted to learn more about this value: how to harness it, direct it, and extract value from it. This book is written for those CEOs and for anyone else who wants to know how to extract the hidden value that resides within the firm's intellectual capital. As of this writing dozens of firms actively engage in extracting value from their IC. The people directing the activities for these firms have formed a community (called the ICM Gathering) to share their ideas and success stories. With the expectation of a very few proprietary bits of information that could be useful to competitors, these firms are willing to share their knowledge, and this book draws heavily on their experiences. The purpose of this book is to help businesses profit from one of their most important assets, their intellectual capital" (from the Introduction pp.3-4).
In this context, Patrick H. Sullivan divides his book into three major parts as follows:
I. The Relationship Between Intellectual Capital and Corporate Value (Chapters 1-4). In this part, he basically:
* defines and discusses intellectual capital and its importance, and outlines some of the basic concepts underlying corporate value.
* describes a three-dimensional IC framework that reveals the IC aspect of the firm, and outlines the four key elements of the IC framework.
* discusses the kinds of value that intellectual capital provides to the firm, including direct and indirect, offensive and defensive, and internal and external value.
* discusses the ways managers may determine which activities are required to produce the firm's anticipated IC value.
II. Valuing Knowledge Companies (Chapters 5-7). In this part, he basically:
* discusses the concepts that underlie determining the amount of value that intellectual capital has for an organization.
* discusses the quantitative value of knowledge companies in two different kinds of situations: the value as a going concern (the stock market value), and the value in a merger or acquisition scenario.
* discusses the following questions: When determining how much to pay for a knowledge company being acquired, how does the potential purchaser make the calculation? Is the frame of reference an accounting or financial one? Or is it an intellectual capital one?
III. Managing Intellectual Capital (Chapters 8-12). In this part, he basically:
* describes the key elements involved in extracting value from intellectual property, including key decisions and decision-making processes, including who is involved, what information is needed by the decision-makers, what work processes are necessary to provide this information, what databases are needed to store the information, and how each decision will be implemented.
* discusses the similarities and the differences between intellectual property and intellectual asset and the implications this has for the intellectual capital management process.
* describes the relationship between knowledge, knowledge types, and intellectual capital, and introduces the relationship between knowledge and profits, the concept of value creation and value extraction.
* discusses management of the firm's core human capital and how they may be best employed.
* identifies the steps required of companies that want to implement and intellectual capital management capability.
In addition to these three parts, to reinforce the reader's knowledge, he discusses basic intelectual capital management (ICM) concepts and definitions, and provides a brief overview of the evolution of ICM as a working discipline in the appendix.
I highly recommend this invaluable study to all executives and HR practitioners.
A great place to start.......2000-07-07
I found this book very helpful for people in organizations that are complex. For small companies, sometimes we take for granted that managing human capital can be as easy as yelling over the top of a cube wall, and that applying for a patent can be amonumental achievement. But in companies where these things are routine, and systematic approaches are needed, Sullivan seems to present some credible, sound logic towards hot to approach these problems. This is not a how-to book, but returns to business management fundamentals to lay the ground work for an approach. There are no how-to books in this field, but this is an area that requires thought by readers, and Sullivan doesn't presume to know all the answers and detail. I have already applied many of the principles he presents in this book in my own company.
Value-Driven IC.......2000-07-02
This was an extremely disappointing book. Given Dr Sullivan's credentials, I was disgusted with the lack of substance within the book. For example, having stated that Financial analysts heve not given sufficient thought to developing a valuation approach to knowledge companies, and that the presented framework can be used in IC valuation, I didn't expect to be presented with several pages of "Price is the amount a purchaser is willing to pay..Cost is the amount of money required to produce an item." Believe it or not, most of us knew this already.
Be prepared for plenty of insightful and leading edge pearls of wisdom: "Parents are often asked by their child 'How much do you love me?' ..tends to fall back on answers like 'A lot!'. The point is that some things, even very important ones like love, do not lend themselves to accurate or quantifiable measurement."
It appears that Dr Sullivan didn't have anything knew to contribute and filled the book any way he could.
To assume that the book is providing anything useful to semi-educated personnel is merely patronising.
Book Description
In today's ultra-competitive global economy, intangibles are increasingly taking centre stage in firms' business strategies and investors' valuations. Physical and financial assets are becoming commodities, yielding at best a competitive return on investment. In their place, intangible assets such as patents, brands, unique business processes, breakthrough scientific discoveries, and strategic alliances are what firms are using to create dominant market positions, control risk, generate abnormal profits, and achieve growth and wealth. The dramatic rise and fall of high-technology company valuations over the past five years has brought the unusual economic characteristics of intangible assets into the public arena. The concurrent advantages and vulnerabilities of intangible-intensive companies has highlighted the importance of having an in-depth understanding of the economics of intangibles and developing tools to better manage and evaluate them. This Reader provides that understanding by bringing together the best research and advocacy on intangibles. The chapters provide a comprehensive tableau of both rigorous perspectives and empirical evidence about intangible assets by scholars and policy makers in accounting, economics, finance, and information technology. As such, the Reader both informs and sets a solid foundation for the next generation of challenging questions that need to be addressed. The Reader has four sections: Section I explains why intangibles have become so important in the modern economy. Section II investigates the impact of specific kinds of intangibles on firm performance and equity market values. Section III documents the severe adverse effects of the informational deficiencies that are created by the accounting and financial reporting rules that govern intangibles. Finally, the chapters in Section IV call for improved disclosure and measurement of intangibles in financial statements, and make concrete suggestions for what such solutions should look like.
Book Description
An in-depth look at the increasingly significant convergence between the insurance industry and the capital markets.
This important publication, by two premier financial experts, explores the unique convergence of finance and insurance. The book covers the basics of property-casualty insurance, securitizing insurance risks, looks at life insurance in the United States and ALM in insurance. It addresses the questions and concerns of investment banks, brokerage firms and the insurance/reinsurance sector itself, examines ongoing trends and issues, and how current market pressures on insurance companies do not just create challenges but actually point the way to future promising developments.
Customer Reviews:
Insightful!.......2004-05-06
In Insurance from Underwriting to Derivaties, Eric Briys and Francois de Varenne, both Deutsche Bank insurance experts, have written a highly technical, albeit readable, book for their professional peers. They discuss property-casualty insurance, risk, securitizing, pricing and liabilities duration in the United States and Europe. However, it will dawn on the casual reader fairly early that there should be an "experts only" label on the book jacket. Even the basic introduction to property-casualty insurance begins with the presentation of complex mathematical models. More daunting models, charts and graphs elucidate information throughout. Insiders will appreciate this data and the extensive footnotes and references. While this may not be a book for the mid-management reader, we assure you, without risk, that its target audience - financial executives and professionals in the insurance industry - will be very glad to have it.
Good intro on insurance ALM.......2004-01-21
This is probably the best book on insurance for explaining the poor state of some ALM techniques used in insurance today and why. The authors correctly identify many falacies that actuaries have relied on and how they differ from the more advanced finance that has developed in banking ALM and the capital markets generally.
They do, however, get a bit distracted on a couple of topics, and bogged down in some formulas that I didn't think added much to the disccusion. In those moments, you know you're reading the work of university professors rather than practitioners.
They could have gone further with their ALM thinking. They could have discussed how mergers between insurance and banking would in the future highlight the differences between the current approaches to ALM, and how financial conglomerates will eventually just relegate insurance to one of many liability businesses, apply option-adjusted transfer prices to insurance products, and take the interest rate risk into consolidated positions. It will not be any more complicated than that. They allude to banking ALM, but don't really drive home any of what I thought were the logical conclusions. They were focused on insurance as stand-alone companies and did not address insurance in the context of a financial conglomerate.
Nonetheless, as stated, this is probably the best book on the market as an introduction to insurance ALM and helps dispell many myths and provides some useful history.
Highly Recommended!.......2002-11-12
In Insurance from Underwriting to Derivaties, Eric Briys and Francois de Varenne, both Deutsche Bank insurance experts, have written a highly technical, albeit readable, book for their professional peers. They discuss property-casualty insurance, risk, securitizing, pricing and liabilities duration in the United States and Europe. However, it will dawn on the casual reader fairly early that there should be an "experts only" label on the book jacket. Even the basic introduction to property-casualty insurance begins with the presentation of complex mathematical models. More daunting models, charts and graphs elucidate information throughout. Insiders will appreciate this data and the extensive footnotes and references. While this may not be a book for the mid-management reader, we from getAbstract assure you, without risk, that its target audience - financial executives and professionals in the insurance industry - will be very glad to have it.
Insurance ALM and Derivatives.......2002-01-08
As a non insurance specialist, I was curious what the authors have to write about the convergence between the insurance industry and the capital markets. In particular the aspect of derivatives, since I'm in Equity Derivatives. The authors cover nicely the rapid change the insurance industry has faced the last couple of years. Show risk, opportunity, and support many arguments with mathematical models. Even though the authors have an outstanding academic record, the book is aktually fun reading (no boring academic book). References to other articles are extensive and the ALM Survival Toolkit in the Appendix is very well done. Here are the chapters:
1 The Basics of Property-Casualty Insurance
2 Securitizing Insurance Risks
3 Life Insurance in the United States: History of a crisis
4 ALM in Insurance: An Empirical Wander Around Europe
5 Life Insurance Pricing and the Measurement of the Duration and Liabilities
6 A Functional Approach to the Insurance Industry
7 Conclusion and Future Challenges
Appendix: The ALM Survival Toolkit
Mr Briys & Mr de Varenne have confirmend that the French are world-class in derivatives. Bravo!
Book Description
Praise for Intangible Assets
"In Intangible Assets, Jeffrey Cohen presents an informative, thought-provoking and practical look at an increasingly important component of every business's worth. He describes the art and science of identifying assets that have clear economic benefit, but are typically not found on the balance sheet, and he provides an invaluable framework within which the reader can value these assets, despite their elusive nature."
—Rick Westervelt, President, Skylist, Inc.
"Jeffrey Cohen's integrative approach to conceptual issues of intangible assets is creative and a refreshing contribution. He brings law, economics, finance, and accounting to the same table, which results in a comprehensive framework for understanding how value is created and sustained. His construct of 'proto-assets' and 'portfolio of intangible economic benefits' is key. Written in an easy-to-read style with many practical examples, this book will be useful for both novice and experienced professionals."
—W. Dana Northcut, PhD, Adjunct Associate Professor of Accounting Graduate School of Business, University of Chicago Principal, Chicago Partners, LLC
"This volume is the perfect resource for newcomers to IP valuation. Through lucid explanations and well-chosen illustrations, it does for the reader exactly what a valuation expert should do for a client—it makes the abstract concrete. But this volume is not just for the novice; it holds insights that will be useful to IP experts in law, accounting, and economics."
—Edward F. Malone, Partner, Jenner & Block LLP
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Praise for Intangible Assets "In Intangible Assets, Jeffrey Cohen presents an informative, thought-provoking and practical look at an increasingly important component of every business's worth. He describes the art and science of identifying assets that have clear economic benefit, but are typically not found on the balance sheet, and he provides an invaluable framework within which the reader can value these assets, despite their elusive nature." ¿Rick Westervelt, President, Skylist, Inc. "Jeffrey Cohen's integrative approach to conceptual issues of intangible assets is creative and a refreshing contribution. He brings law, economics, finance, and accounting to the same table, which results in a comprehensive framework for understanding how value is created and sustained. His construct of 'proto-assets' and 'portfolio of intangible economic benefits' is key. Written in an easy-to-read style with many practical examples, this book will be useful for both novice and experienced professionals." ¿W. Dana Northcut, PhD, Adjunct Associate Professor of Accounting Graduate School of Business, University of Chicago Principal, Chicago Partners, LLC "This volume is the perfect resource for newcomers to IP valuation. Through lucid explanations and well-chosen illustrations, it does for the reader exactly what a valuation expert should do for a client¿it makes the abstract concrete. But this volume is not just for the novice; it holds insights that will be useful to IP experts in law, accounting, and economics." ¿Edward F. Malone, Partner, Jenner & Block LLP
Customer Reviews:
This book gives a good overview on intangible asset valuation.......2005-07-08
This book gives a good overview on intangible asset valuation
Average customer rating:
- Good Content, Poor Writing
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International Transfer Pricing: The Valuation of Intangible Assets
Monica Boos
Manufacturer: Kluwer Law International
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Transfer Pricing Methods: An Applications Guide
ASIN: 904119925X |
Book Description
The valuation of intangible assets causes tax lawyers and economists a lot of trouble. And when assets cross borders, it gets worse. The (maybe not so-surprising) result is that a considerable number of multinational enterprises use a transfer pricing method to value intangible assets that seems not to comply with regulations of either home or host tax authorities. Although this is a matter of the utmost practical concern, the persistence even growth of the problem clearly raises theoretical issues. This volume considers the valuation of intangible assets from both perspectives, theory and practice, building its practical recommendations on a sound theoretical analysis of the appropriateness of transfer pricing rules for intangible assets as well as on the adequacy of transfer pricing standards and methods for the economic reality of multinational enterprises.
With expert insight into the difficulties inherent in the current regulatory approaches to valuing intangible asset transfers within multinational enterprise networks, the author combines three strands of current concerns, namely:
research into the theory of the multinational enterprise, intangible asset valuation, and international transfer pricing; comparison of transfer pricing policies when intangibles are involved; and the ongoing policy discussions on the subject among international organizations, tax authorities, and taxpayers. The price-setting behavior of multinational enterprises; why intangibles are valuable; the elusiveness of economic fairness standards when every case is different these are among the thought-provoking issues raised in this book. As both a thorough summary of the major ideas and key public policies in its specialized field and a clarifying presentation of recommendations as well as topics and issues for further research, International Transfer Pricing The Valuation of Intangible Assets will greatly benefit international taxation professionals, whether in business, government, or academia.
Customer Reviews:
Good Content, Poor Writing.......2003-10-30
This book brings together a lot of information that I have not found elsewhere in one place.
Be warned, however, that it looks like this book was never carefully proofread by a native english speaker. There are many grammatical errors, the sentence construction is so awkward at times that I had to read some things 2 or 3 times to get a sense of what she is saying and there are even some spelling errors. This was especially irritating because I paid over $100 for the book and expected a higher quality product.
Average customer rating:
- A great book on a company's hidden assets
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Intangible Assets and Value Creation
Juergen H. Daum
Manufacturer: Wiley
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Intangibles: Management, Measurement, and Reporting
ASIN: 0470845120 |
Book Description
With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creation in the new age. It provides practical guidance to organisations that will allow them to migrate successfully into an economy that demands new business models.
Customer Reviews:
A great book on a company's hidden assets.......2003-10-10
An impressive business book on the "exotic" topic of intangible assets, the importance of which has so dramatically increased during the last decade, especially so for knowledge-based companies. What makes the book special is that it strikes a fine balance between practical insights, case studies and applications on the one hand, and state-of-the-art theoretical concepts on the other. Because of this, it has a strong appeal to both practitioners and theorists.
The book has an ambitious and multi-faceted focus: It not only addresses the scope and functions of intangible assets, but it also discusses related topics such as accounting for intangibles; the implications of intangibles for internal and external reporting; and the foundations of a new management system. The book is carefully investigated, well-written and nicely structured. Several interviews with leading specialists such as Leif Edvinsson (a pioneer in the area of Intellectual Capital management), Baruch Lev (an expert on intangibles accounting) and David Norton (co-creator of the Balanced Scorecard concept) provide also a helpful bridge between the practice and theory of managing intangible assets.
I strongly recommend this book if you want to have a better understanding of the comprehensive role and implications of a company's intangible assets. It is also a helpful resource for students and professionals in the areas of strategic management, financial performance management and strategic accounting. It will challenge and help you to discover new ways to create business value.
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