Book Description
One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.
Customer Reviews:
very good - lots of examples.......2007-01-19
the Core Strategic Vision approach for determining strategy is interesting, and is a good framework to develop a realistic vision.
The boundaries test to determine whether your vision will deliver what you expect (it forces you to expect something!) is something companies can't forget.
And the vision of a set of product's as not only one offering, but as one containing a platform and its pre-planned offerings, with pricing strategy, is essential to get profits for a long time.
It is full with examples, specially from the software arena. Recommended.
Comprehensive coverage.......2006-03-12
This book offers a study of the strategic options for high tech firms. The coverage is wide and detailed. This is a great book.
A first approach to Product Strategy.......2006-01-31
A big number of business examples, and good explanation of concepts. A deeper vision could be found in another books about this subject, so in my oppinion this book could be a good starting point, not recomended for advanced IT product managers.
targeted for core products at large companies.......2004-05-22
I love this book: the concept of a "vector" for product
development is a terrific way to think about competition.
IMHO, this book is a must-read for all product managers,
product marketers and people involved in strategic decisions,
i.e. all senior executives.
That said, speaking as a five-time startup engineer, the advice
and examples in this book seem geared towards the core product
lines in larger companies, where you can credibly talk about
"two years from now" as opposed to wondering if you'll even be
in business, which is also the problem for new product lines at
large companies. The experience for the book comes from the
PRTM consulting firm, which was made famous for their work with
parallel product development at Intel. We hired them in the
early days at Inktomi, and found mixed success with their
process because we were terrified of immediate failure, and
they wanted to talk about version 3. Obviously, there's a
successful middle ground because Inktomi was a huge success in
the short term, but ultimately lost its strategic direction.
watch out cost to implement in ur office before do it.......2003-12-05
For example, author addressed the benefits to have a product platform strategy are focusing managemnet on key decision at the right time;enabling products to be deployed rapidly and consistently; encouraging a longer-term view of product strategy; leveraging significant operational efficiencies; helping management anticipate replacing a major product platform.
However, he may forget to remind readers that these require cost before enjoying the benefits, such as you need to hire a new tier of middle management if you company is too small to afford before; to establish the new channel capabilities to justify the investment on the platform bcz to access new markets; the IT system to calculate operation efficiencies such as engineering head count, material cost, and supply chain cost is also not cheap if you only have the option to use turn-key solution.....
It may be reasonable to equip product platform strategy only when benefits are greater than costs.
Book Description
STRATEGY: Winning in the Marketplace is the newest offering from proven authors Thompson, Gamble, and Strickland. As in previous works, the authors' mainstream presentation includes the most recent research in strategy presented in a way that students can understand and apply to business cases and problems. With fewer chapters and pages and shorter cases than previous texts by these authors, this text offers a more concise, lively, and user-friendly presentation of strategic management. Fundamental strengths of Thompson/Gamble/Strickland text treatments are very much evident in this edition-a compelling presentation of Porter's Five-Forces model and globally competitive markets and first-rate coverage of strategy execution and the drive for operating excellence. Another hallmark of this new product is the package of Thompson/Gamble/Strickland cases and related teaching notes. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. Having written scores of cases themselves and having a combined experience of 70 years teaching this particular course, they are very skilled in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile industries, companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of the latest and best cases flush with valuable teaching points and lessons for students.
Customer Reviews:
Great Great book!.......2007-07-12
This is a great book. It teaches me how to analyze the competitive business environment we have today. It provides many good examples to illustrate the concepts. The book also includes many cases that tell me what strategies those big companies employ and how they succeed. I really like the book.
Book Description
Real trading strategies for making a killing in today's volatile markets
Advanced Swing Trading reveals the strategies used by George Soros, Warren Buffett and other high-profile traders to reap whirlwind profits in today's volatile markets. With the demise of day trading, traders are searching for new methods of exploiting the unprecedented volatility of post-9/11 securities markets. The most successful of these methods so far has been swing trading, a powerful technical approach that allows traders to profit from shorter-term price moves, ranging from several days to a couple of months. In Advanced Swing Trading, veteran trader and leading trading coach, John Crane clearly describes his original Action/Reaction swing trading system. With the help of numerous real-world examples, Crane clearly delineates his system and shows readers how to use it to consistently to gain big returns in even the shakiest of markets.
John Crane (Loveland, CO) is the founder of Traders Network, a firm providing brokerage service and educational training products for smart investors. His monthly columns have appeared in Futures Options magazine, and articles about his trading strategies have appeared in Barron's, Consensus, and The Wall Street Journal.
Download Description
Real trading strategies for making a killing in today's volatile markets
Advanced Swing Trading reveals the strategies used by George Soros, Warren Buffett and other high-profile traders to reap whirlwind profits in today's volatile markets. With the demise of day trading, traders are searching for new methods of exploiting the unprecedented volatility of post-9/11 securities markets. The most successful of these methods so far has been swing trading, a powerful technical approach that allows traders to profit from shorter-term price moves, ranging from several days to a couple of months. In Advanced Swing Trading, veteran trader and leading trading coach, John Crane clearly describes his original Action/Reaction swing trading system. With the help of numerous real-world examples, Crane clearly delineates his system and shows readers how to use it to consistently to gain big returns in even the shakiest of markets.
John Crane (Loveland, CO) is the founder of Traders Network, a firm providing brokerage service and educational training products for smart investors. His monthly columns have appeared in Futures Options magazine, and articles about his trading strategies have appeared in Barron's, Consensus, and The Wall Street Journal.
Customer Reviews:
utter rubbish.......2007-10-03
Utter rubbish IMHO. I am not anti technical analysis as I trade from price action and volume cues but this book seems to be a compendium of lines drawn on charts after the fact. I threw it away.
Are you for real ?????????????.......2006-12-11
Wow it is sooooo obvious that all thease reviews were submitted by the same person!! i bought this book, this is one of the worst books ever about trading (i have read alllllot of books) it seems if the author hired a 4yr old and asked him to make a trading method. The method that he talks about can be obtained on any trading forum for free. As for the method it self it is not worth the price of the book at ALL!!! and most trader's even if your new to trading probably allready know it.If your looking for a profitable method look elsewhere.
An interesting twist on fibo expansions or "measured moves".......2005-02-27
Mr Crane's book is well written and practical. If you enjoy charting you'll like just practicing with the Andrew's pitchfork and reaction lines. However, the main faults with the methods he mentioned are that the rules are too rigid to be accurate the majority of times, and the prospective use of the methods is quite a bit harder than the retrospective use.
The author mentions in his intro that he stumbled on a "repetitive, predictable pattern" that was the basis for his method. I believe that this was basically the "measured move," or the 100% extension of A-B-C swings. His charting technique with Andrew's pitchfork tries to predict this, but it is excessively complicated and only accounts for 100% measured moves. In my opinion, a fibo extension tool is far easier to use and allows traders to see the 61% and the 161% extensions as well as the 100%, which are just as useful. The time element of counting days, I think, is even more unreliable in practice. But, then again some measured moves are symmetric in time and price, so occasionally they work.
Bottom line, an interesting book, but not one that will likely have a very high predictive value.
a good idea but not a good system, needs more improving.......2004-10-11
It can't be a good trading system since market can't be predicted precisely. How can you define a swing or a hard mid term drawdown? or even to know the trend is over. No body knows. Nevertheless, he offers a very good idea to help trader how to predicate the market behavior. It is still worthy to study, but can't work as a trading system. It's too rigid to trade with this system.
Not the Holy Grail!.......2004-08-26
I really wanted to like this book. I've read it twice and spent some considerable time in revisiting the examples trying to become familiar with the author's methodology. However, there seems to be an operative disconnect between the espoused theory and the demonstrated practice.
First - the negatives. The author's thesis is that it is possible to predict market turning points in advance by identifying a reaction swing, counting backwards to a prior turning point, and then projecting that periodicity forward to derive a reflective, future turning point. But the author does not precisely define how a reaction swing is identified, or how one reaction swing is to be considered while another is to be ignored. The examples in the book do not address the reasoning involved for practical application of this method. This theoretical shortfall diminishes the utility of the reaction swing concept.
Second - the positives. Although this method was suggested before in Roger Babson's action-reaction theory (1910s), the Wetzel Market Bureau's "Course in Trading" (1930s), and Alan Andrews' course (1960s), it was not so thoroughly developed as it is in this presentation. Also, there are a number of interesting trading systems (set-ups) offered which might prove to be useful.
All in all, this book is akin to the photograph of a holy grail as compared to THE HOLY GRAIL. It is an interesting book that presents some time-honored concepts - with a few unresolved issues. More interesting (and usefully profitable) are the Wetzel and Andrews courses.
Book Description
Learn to can better meet the needs of the new consumer-driven marketplace. Strategies for the New Health Care Marketplace--written by a team of acclaimed experts--examines the factors changing today's health care system: the growth in demand for services, the increasing influence of consumers on how services are provided, and the dramatic new advances in treatment made possible by technology.
Customer Reviews:
Definitely written before the economic downturn.......2003-07-03
Although published in 2001, it is easy to see that this book was written before the 9/11 disaster and the economic downturn that occured following that. This book makes some good points especially on the expanding role of the patient/consumer in health care, but some of the strategies discussed seem no longer applicable. It does, however, exemplify exactly how dynamic the health care industry is and how the best laid plans can be suddently dashed by forces external to the organization.
One note of subjective personal opinion: The authors tone is somewhat arrogant. At times, the content seems like it is name dropping. As an administrator of a health care organization, I can certainly tell that the authors are not currently administrator's themselves.
Another excellent book from Coddington, et. al........2001-06-19
This book is a must-read for health care managers struggling to understand how consumerism and technology will affect their organizations. The authors take up where they left off in their prophetic "Beyond Managed Care" with a set of practical strategies for the next five years. This book draws heavily from case studies and interviews with industry leaders, making its strategies immediately concrete. Perhaps the biggest contribution is the authors' deep understanding of the industry, where consumerism will manifest itself in unique ways. There are some real pearls in these pages.
These Authors Score Again!.......2001-05-09
The authors have, again, combined their considerable expertise and foresight to provide us with guidance down each of several pathways along which Health Care could evolve. One of the factors central to that evolution, and enunciated by the authors,is the issue of quality and its relationship to technology and consumerism. Whatever may be ones role in Health Care, this treatise provides pertinent insight into evolving trends, and offers appropriate strategies to accommodate thereto. It's a darned good book. Read it.
Strategies for the New Healthcare Marketplace.......2001-04-16
The authors of this book have a wealth of experience in healthcare and have used their knowledge and experience to share with the reader, what the healthcare marketplace will look like in the future. They start off with reviewing where we are and what the environment for the future of healthcare will be with specific emphasis on the values important to consumers.
Then the delve into the stratgies for change in looking at all types of healthcare delivery models including physicians and medical groups to hospitals and multihospital systems and health plans.
In part three of the book they discuss the leadership, governance, and marketing necessary to operate in the new healthcare marketplace.
In the final section, the discuss sucessful healthcare organizations what what has made them successful as well as dispelling many of the myths that affect successful decision making.
I strongly recommend this book to anyone who is involved in healthcare from policy makers to those in the trenches.
Book Description
Using a practical analytical approach, this timely work presents information and insights on the daily challenges brand managers face. Divided into two sections, the first emphasizes the need to understand customers and the current brand's assets before proceeding to refashion the brand's positioning and personality. The second half presents a detailed look at the practicalities of branding in today's tough market conditions along with an in-depth description and analysis of six major brands which have succeeded in creating strong identities. Includes hundreds of actual, up-to-the-minute examples.
Customer Reviews:
Absolutely Critical in Today's World.......2002-08-12
I found this book to be extremely useful with its steps and strategies on, as the title states, building brand identity. Upshaw really delivers, and his case histories only serve to reinforce his ideas. Given how critical branding is nowadays, this book really delivers. It's a little out of date, though, but Guerilla PR: Wired compensated for that, handling some of the brand identity strategy techniques in today's digital age.
Useful, insightful, and entertaining........1999-01-28
Upshaw's text hits the mark in two ways. It surveys a very complex, demanding environment and reduces it to several clear concepts. And it provides a range of examples, timeless ones, I think, that illustrate how the concepts are applied in the real world. Building Brand Identity reaches at least two different audiences, professionals who want new tools to evaluate their own brand management and the layperson/newcomer audience seeking to learn the techniques involved in brand development. The reader can use Upshaw's ideas as a business manual or as a tool to better understand what he calls a hostile marketplace. And both types of reader will be entertained along the way.
Good, though not up to date.......1998-12-27
This is definitely a good book about building a brand identity in a competitive marketplace. Two chapters report some real world examples, updated to the end of 1994 (Nike, Burger King, Saturn and others). Considering the changes in the past three years in the e-world, this title lacks some more updated and recent information on the Web.
Book Description
Management of Strategy in the Marketplace is designed to compliment Global Corporate Management in the Marketplace: An Online Simulation in Business Strategy. The text providing the theory base for understanding the behind the activities of the simulation. It follows the structure of the simulation, organized around the life cycle of a new business. Because chapter theories and tools coordinate with the specific decisions that teams encounter during specific quarters of simulation play, the textbook assures players that they won't stumble out the blocks once simulation play begins.
Average customer rating:
- Goodnight Funny Man
- Not worth the read..
- Well worth the read
- An Intelligent and Useful Guide to the New Economy
- An Intelligent and Useful Guide to the New Economy
|
Mastering the Digital Marketplace: Practical Strategies for Competitiveness in the New Economy
Douglas F. Aldrich
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Mastering the Digital Marketplace, by Douglas Aldrich, is a sweeping, sometimes overwhelming, overview of managing in the new economy. Aldrich contends that the digital economy has changed all the rules, and businesses that fail to innovate, embrace new ideas, and shed the old ways are not likely to survive. This book, which is based on Aldrich's research at the A.T. Kearney management consulting firm, shows managers how to transform their products-and-services offerings, organizational culture, and even entire industries to keep pace with this revolutionary change.
Among the many points that Aldrich makes is that businesses must abandon their traditional command-and-control structures. Because today's consumers want quality, customization, and richer information around products and services, managers must learn to forego the "accountant mentality" and empower employees, giving them a mandate to experiment and try new ideas. He writes that companies "must leverage the entrepreneurial capabilities of its employees ... because they create the intellectual assets from which customers increasingly derive value."
Other areas that Aldrich touches on include everything from supply-chain and knowledge management to consumer behavior and privacy concerns. Any manager looking for a comprehensive and practical understanding of the new digital marketplace will find that Mastering the Digital Marketplace covers the territory. --Scott Harrison
Book Description
"This is our vision of what the promised digital land is likely to look like this is our advice on how to best prepare for it." - from Mastering the Digital Marketplace
As we head into the twenty-first century, what will separate the winners from the losers in the world of business? As Douglas Aldrich tells us in this comprehensive book, the leaders will be those CEOs who use information technology to its fullest potential across every area of operation, from streamlining internal processes to connecting with suppliers and customers. In short, the line between success and failure will be drawn between those who can function in the emerging digital economy and those who cannot.
Based on research developed within A. T. Kearney, this accessible resource provides a logical, step-by-step framework for surviving-and thriving-in the digital marketplace. Aldrich identifies key strategic areas that you as a corporate leader must consider before leading your company into the digital economy: the development of a powerful new consumer value proposition; time value and its impact on products and services; and the growth of new electronic networked business models.
In addition to presenting practical methods for developing business strategies around these concepts and organizing for their implementation, Aldrich offers three specific approaches to mastering the digital marketplace: intelligent products, intelligent markets, and intelligent organizations. Along with an array of diagnostic tools, as well as case studies of both successes and failures, here's where you'll find complete details on:
* The value of time
* Digital containers and content
* A new business model-the Digital Value Network (DVN)
* The evolution of organizational structures
* Creating digital value
Written by a leading authority in conjunction with one of today's leading global management consulting firms, this is a must read for anyone looking to understand-and master-the digital marketplace.
The Last Word on the Digital Economy
"Wall Street is increasingly focused on the value-added competencies of corporations. By outlining a practical guide to succeed in the digital economy, this book provides executives with a framework to maximize shareholder value. That's what makes this book such a valuable resource." - Elizabeth Mackay Chief Investment Strategist, Bear, Stearns & Co. Inc.
"The digital future is present! This fascinating book patiently guides you through today's high-tech arena with countless examples and valuable insight." - Stephen R. Covey Author of 7 Habits of Highly Effective People
"Mastering the Digital Marketplace is as good a navigational aid [to the electronic economy] as you will find anywhere. Doug Aldrich works with these issues every day, and his practical experience shines through on every page." - Thomas H. Davenport Professor of Management Information Systems Boston University School of Management
"Mastering the Digital Marketplace is a 'must read' for senior management if they intend to ensure the survival and growth of their companies in the digital economy . . . The case studies and vignettes provide invaluable lessons learned if only the reader takes the time to read and think." - John G. Sifonis Author of Net Ready: Corporation on a Tightrope and Dynamic Planning
"Mastering the Digital Marketplace challenges the imagination and exposes why our past experiences will not serve us as we invent our future in a digital universe." - Lloyd D. Ward Chairman and CEO, Maytag Corporation
Customer Reviews:
Goodnight Funny Man.......2004-01-09
Doug Aldrich, the author of this book, passed away on December 26, 2003. He will be missed by all that knew him.
Not worth the read.........2000-04-10
This book is definitely not worth the read. It should be noted that it is written by an AT Kearney dude and as an ex-EDSer I can see the resemblance of the consultants that made all consultants look bad. It had no substance but choose to use big words and complex evolved scenarios to provide the pretence of intelligence. It is everything bad about a pompous consultant roled into a book. Please note that the positive reviews of this book are all from the Dallas / Fort Worth area which is home to the AT Kearney legions. I gave it a 2 only because all reading is positive and it started off good.
Well worth the read.......1999-12-01
This book is NOT about eCommerce explicitly. Rather it is a sound work on the threats and opportunities presented by the all pervasive and ever expanding world of technology. Thankfully, it is not hysterical in tone urging you to rush out there and engage the nearest management consultant you can find, (the authour is one) but rather the book goes to great lengths to make the point that, if the technology is available to add value, then you'd better take advantage of it because your competitors will. The theme of adding value "as perceived by the customer" is really the major issue for the first half of the book. To substantiate this warning the book outlines the major themes of adding value to goods and services with several examples of how to do so. I felt the best section was on the importance of company structure and alignment along core competancies - the Value Based Organisation and how to achieve it, esp. Ch.9. The book is full of real-life and fictional case studies to illustrate each point it makes. It is written in plain english and is mostly jargon free. Do I have a criticism? Yes - Within Ch.9, one of the action points is for a company to have, or have had ABC - Activity Based Costing, the text makes a minor inflection that ABC is tough to implement - I have worked on a project putting in ABC - it is an utter nightmare! But all in all, very sound, accurate and GVFM.
An Intelligent and Useful Guide to the New Economy.......1999-11-16
As a regular reader of technology books, I have yet to come across a work that cuts through all of the e-cliches and e-hype. In Mastering the Digital Marketplace, Douglas Aldrich does a masterful job of explaining how the digital economy affects real businesses in the real world. I believe this is a must read for any executive responsible for making his company competitive in the new economy. The cases that Mr. Aldrich draws upon as examples provide clear and compelling illustrations of his thesis.
An Intelligent and Useful Guide to the New Economy.......1999-11-16
As a regular reader of technology books, I have yet to come across a work that cuts through all of the e-cliches and e-hype. In Mastering the Digital Marketplace, Douglas Aldrich does a masterful job of explaining how the digital economy affects real businesses in the real world. I believe this is a must read for any executive responsible for making his company competitive in the new economy. The cases that Mr. Aldrich draws upon as examples provide clear and compelling illustrations of his thesis.
Book Description
Once upon a time, it was widely thought that Internet commerce could exist apart from traditional business strategy, and that all the known financial models previously relied on could be disregarded.
What has become eminently apparent since the dot-com collapse is that standard economic theories apply to Internet business just as much as they do to any other enterprise. Many dot-coms have failed, but e-commerce isn't going away, and business leaders need to understand what went wrong in order to dominate in the real new economy. Rethinking the Network Economy examines exactly where, how, and why so many e-commerce firms went wrong, and how, utilizing traditional economic concepts, businesses can build the foundation for success in the future. The book analyzes issues such as:
* How tried-and-true formulas such as network effects, first-mover-wins, and supply-and-demand relate to e-businesses * Why companies counting on locking in consumers will need to rethink their strategies * When selling products over the Internet makes sense (and when it doesn't) * The dangers of comparing profits of brick-and-mortar firms with Internet firms
Customer Reviews:
Great theory, lousy presentation.......2003-10-01
I found much of this content to be very interesting and intelligent reading. Unfortunatly, I found Stan Liebowitz to be a pompus author who I was not nearly as impressed with as he seems to be with himself. He strikes me as the type who speaks to hear the sound of his own voice, and writes in much the same style. Many of the examples he used were innaccurate and were out of date, even when this book was published in 2002. It doesn't change the theories that are presented, but it sure makes reading this book unpleasent. Hopefully in future editions, Mr. Liebowitz will write this more like an academic journal and keep some of the first person references and broad generalizations out. People who buy cars on impulse have a "personality disorder"? I'm not a psychiatrist, but that seems very broad and unfounded. If you make a statement like this, you should clarify it or back it up with evidence. "....as I write this book", "...as I discuss below", "I have to admit....". Get over yourself. First person references have their place, and are used in the appropriate context many places within this book, but examples like the above show up on almost every page. It elevates the book to a level of arrogance that I find difficult to ignore while reading.
The Old Rules Remain Relevant.......2003-04-29
The internet offers incredible opportunities, provided businesses and their advisors do not lose sight of the traditional, fundamental concepts of commerce and economics.
The old rules still apply is the message of author Stan Liebowitz, economist and professor of managerial economics at the University of Texas at Dallas. The Internet creates value by lowering the costs of information transmission. Internet boosters went wrong when they sought to re-write the foundational laws of economics practiced by their bricks-and-mortar competitors. The impact of economies of scale depends on the industry, not on whether the company is internet-based or not.
The author also debunks three other "new" economy myths:
* The first mover advantage. Many internet companies mistakenly rushed to market with inferior products and services - and paid the ultimate price.
* Not everything can be sold on the Internet.
* Customer service still counts.
Liebowitz argues network effects, economies of scale; instant scalability and winner-take-all strategies provide advantages and disadvantages to the consumer. To know which products are likely to succeed on the Internet, the business person must consider:
* Size and bulk of the product relative to its value.
* Immediate gratification factor.
* Perishable items are not meant to be shipped over long distances.
* Some products need to be experienced.
This well-written, often witty book is the first I have come across that seeks to salvage lesions from what is commonly thought of as the "Internet Bubble." The impact of the Internet on our society is not to be trivialized. Information is now available in abundance. Discovering the lessons the media's boosters ignored, Liebowitz argues, if one seeks to learn what the media's "boosters" ignored to their peril, will benefit the reader.
Why the New Economy Is Old Hat.......2002-12-11
"Re-thinking the Network Economy" is an almost deceptively simple book, and that is all to the good for readers. Stan Liebowitz is a highly skilled economist with the ability to make his professional work accessible to interested laymen. Even more interesting to me, as a small businessman, is his intuitive grasp of the entrepreneurial process. His work just has a natural fit to the business world I know, and that is rare among academics, in my experience.
Though some of his humor can make a businessman wince at times, say his: "And of course, once computers are taught to bend the truth, they can replace salesmen of all sorts".
I once observed a young American woman, on a sunny July day in 1974, practicing her college Italian in one those street bazaars in Florence. I think it must have been written in some Intelligent Woman's Guide to Tourism in Cute Mediterranean Countries, that haggling was expected. When the woman responded to a merchant's price quote with a lower offer, he said in perfect English: "Look lady, it's hot, I'm hungry. If you insist on haggling, come back after lunch, but you're going to pay the price I just gave you anyhow."
She bought the dress, but you can find the reason for the merchant's attitude in chapter 4 of this book.
Also, I'm old enough to have been attended to, as a child, by a doctor who made house calls. The reasons why doctors no longer do so are to be found in Liebowitz's explanations of the efficiencies of supermarket shopping: Customers prefer to substitute their uncompensated time for the paid time that delivered groceries would necessarily entail.
So, why did so many smart people lose billions of dollars trying to make viable businesses out of delivering ice cream, chicken, and orange juice? Liebowitz hazards a few guesses, not all of which are going to sit well with some of his colleagues who gave advice that may have inadvertently encouraged such nonsense. Those of us with first-hand experience of how expensive it is to operate trucks and pay their drivers, who were scratching our heads watching refrigerated trucks drive through our neighborhoods, wondering how this could possibly be a cost effective way for consumers to shop, can have a lot of fun reading about it though.
The penultimate chapter, "Copyright and the Internet" has some, perhaps, counterintuitive arguments to make about digital reproduction and transmission of copyright materials. Including a novel explanation (to me) of how charging libraries for photocopying articles from scholarly journals actually increased the importance of those journals to scholars. This seems to me a major lesson to be learned in the current contentious copyright debates.
In short, Re-Thinking the Network Economy, packs a lot of useful information into its 224 pages. It's erudite, witty, and might have saved the New Economy, and its investors, tens (and maybe hundreds) of billions of dollars had it been published even five years earlier.
Back Cover Blurbs.......2002-09-28
Back Cover Blurbs:
Absolutely the best book I've read on e-commerce. Liebowitz looks at all the claims made for how "the Internet changes everything" and shows, persuasively, that it changes only a few things. If you want to know how to integrate the Internet into your business or how to judge the future success of Internet-based firms, or if you just want a master economist's understanding of the Internet's impact on the economy, Re-Thinking the Network Economy is the book for you. --David R. Henderson, author of The Joy of Freedom: An Economist's Odyssey, former columnist, Red Herring.
Stan Liebowitz's book brings a breath of fresh air to popular Internet debates. This lively and informative discussion exposes many of the Internet-related myths about network externalities, technology lock-in, and first-mover advantage. Managers would do well to understand his point that tried-and-true business strategies continue to apply-Daniel F. Spulber, Elinor Hobbs Distinguished Professor, Kellogg School of Management, Northwestern University.
"Prof. Liebowitz's analysis is sharp, reflecting an impressive combination of economic theory, history, and just the right amount of geekiness. Whether you are a businessperson plotting your next move or an individual simply curious about why the dot com bust happened, buy this book. The Internet will still be important. Professor Liebowitz tells us why." Sonia Arrison, Director, Center for Technology Studies, Pacific Research Institute
In Rethinking the Networked Economy, Stan Liebowitz dissects the faulty business case that helped fuel the Internet hysteria. The autopsy yields important insights. Liebowitz explains why some businesses suit the Internet economy and some don't, why some industries are winner-take-all contests but most aren't, and why a few industries offer first-mover advantages but most don't. The result is handbook for e-commerce that is grounded in simple but powerful economic reasoning that is fully explained within, and supported by an abundance of real world evidence.-Stephen E. Margolis, Chairman, NC State U Economics.
September 26 Issue of the Economist.......2002-09-28
From Economic Focus Column:
IN THE late 1990s, firms bet billions of dollars on a theory that turned out to be wrong. It said that in e-commerce, what mattered most was being first. Don't worry about being best, if that slows you down. Sell your product at a loss, give it away, pay people to take it: just build your base of customers fast. Why? Because the weird economics of the Internet-network effects, enhanced economies of scale and lock-in-gave a decisive advantage to first-movers. Now that something approaching 100% of the Internet economy's first-movers have gone bust, this theory looks less plausible. Yet the logic once seemed persuasive. Where exactly did Internet economics go wrong?
A new book by Stan Liebowitz, a professor of economics at the University of Texas at Dallas, and a long-time sceptic of the view that the Internet changes all the rules, gives the most thorough answer so far.
"Re-Thinking the Network Economy" explains what the Internet did change and what it did not, so far as economics is concerned-and it does so in a witty and accessible way. Dr. Liebowitz covers a lot of issues: the exaggerated advantages of Internet retailing over conventional retailing; the false claim that the Internet's lower costs would give Internet firms bigger profits; the inadequacies of the broadcast -television model of advertising revenues; the poorly understood questions of copyright and digital-rights management.
It is the best book to date on the fallacies of the e -commerce craze.
Average customer rating:
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Collaborating to Compete: Using Strategic Alliances and Acquisitions in the Global Marketplace
Manufacturer: John Wiley & Sons
ProductGroup: Book
Binding: Paperback
Strategy & Competition
| Management & Leadership
| Business & Investing
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Consolidation & Merger
| Management & Leadership
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Management
| Management & Leadership
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General
| Popular Economics
| Business & Investing
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General
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General
| International
| Business & Investing
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ASIN: 0471053821 |
Book Description
Culled from international experts writing for the Harvard Business Review and the McKinsey Quarterly, this book brings together the current thinking on cross-border alliances and acquisitions and their impact on global collaboration. A strategic and operational guide, it shows you the ``ropes'' when it comes to financial, legal and accounting issues in cross-border cooperation. Based on hundreds of case studies worldwide, this work gives you the results of a year-long study of current alliances that have been successful and shows how cross-border strategy approaches must be fine-tuned to meet the unique situations particular to geographic regions.
Average customer rating:
- Highly Recommended!
- A few minor nuggets in an important field
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The Knowledge Advantage: 14 Visionaries Define Marketplace Success in the New Economy
Manufacturer: Wiley John & Sons
ProductGroup: Book
Binding: Hardcover
Strategy & Competition
| Management & Leadership
| Business & Investing
| Subjects
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Decision-Making & Problem Solving
| Management & Leadership
| Business & Investing
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Management
| Management & Leadership
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General
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General
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Advertising
| Marketing & Sales
| Business & Investing
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Entrepreneurship
| Small Business & Entrepreneurship
| Business & Investing
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Organizational Learning
| Organizational Behavior
| Business & Investing
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ASIN: 1841120677 |
Book Description
The Knowledge Advantage brings together a truly stellar line-up of the world's greatest knowledge gurus, including Lester Thurow, Edward O. Willson, W. Brian Arthur and Blur co-authors, Stan Davis and Chris Meyer. Each of these knowledge champions tackles a different aspect of the new economy's most vital resource, including: how to turn knowledge into products; understanding the dynamics of knowledge creation; building knowledge into strategy; profiting from the new economics of knowledge.
Customer Reviews:
Highly Recommended!.......2001-11-20
Editors Dan Holtshouse and Rudy Ruggles bring together 14 experts on knowledge management, including Peter Drucker, Alan Webber of Fast Company magazine and Stephen Denning of The World Bank. The best thing - and worst thing - about this compendium is that it is an anthology. Positively, it serves the unique purpose of offering an introduction to different views. If something piques your interest, you can investigate it further. But, unfortunately, you may be disappointed by a problem endemic to anthologies: lack of in-depth analysis. The book's four sections focus on the role of knowledge individually and strategically (in two theoretical chapters) and on knowledge's role on an organizational and economic level (in two more practical discussions). This is not a "how to" book about leveraging intellectual capital. Instead, we [...] recommend it as a brief history of the evolution of knowledge in the context of the working world.
A few minor nuggets in an important field.......2001-07-18
This 292-page book contains 14 chapters of varying degrees of interest and practicality. The four main sections cover knowledge as related to the individual, the organization, strategy, and the economy. The authors include such luminaries as Edward O. Wilson, W. Brian Arthur, Blur co-authors Stan Davis and Chris Meyer, and Lester Thurow. Some chapters, such as that by Wilson are fascinating but not terribly useful to the executive. Some of the most interesting and useful chapters are "The Knowledge-Based Organization" by Christopher Bartlett, "The Role of Knowledge in the Connected Economy" by Davis and Meyer, and "Brainpower and the Future of Capitalism" by Lester Thurow. Overall, many of the contributions are frustratingly tantalizing but ultimately yield little actionable information. This problem is not limited to the academic contributors. Although somewhat abstract, Stephen Denning's piece on how the World Bank applied knowledge management details their three-part process, their 7-part definition of knowledge management, and their blunders, luck, unexpected lessons, and toughest issues. The topic of knowledge management and knowledge processes certainly is important, but most of the chapters of this book fail to show how to implement it. The exceptions are well worth reading. The remainder of the book can be quickly scanned for an overview of current (2001) thinking on the subject.
Books:
- Protecting Your #1 Asset : Creating Fortunes from Your Ideas : An Intellectual Property Handbook (Rich Dad's Advisors)
- Real Estate Market Analysis: A Case Study Approach
- Redesigning Distribution: Basic Income and Stakeholder Grants as Cornerstones for an Egalitarian Capitalism (Real Utopias Project)
- Regional Landscapes of the United States and Canada
- Security Policies and Procedures: Principles and Practices (Prentice Hall Security Series)
- Skin Care and Cosmetic Ingredients Dictionary (Milady's Skin Care and Cosmetics Ingredients Dictionary)
- Snow Flower and the Secret Fan: A Novel
- Streetsmart Guide to Valuing A Stock: The Savvy Investor's Key to Beating the Market
- StrengthsFinder 2.0: A New and Upgraded Edition of the Online Test from Gallup's Now, Discover Your Strengths
- Success Is a Choice: Ten Steps to Overachieving in Business and Life
Books Index
Books Home
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- History: Fiction or Science
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The Product Managers Handbook, 3E
Software Product Management Essentials
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The Product Manager's Field Guide : Practical Tools, Exercises, and Resources for Improved Product Management
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