Amazon.com
IDEO, the world's leading design firm, is the brain trust that's behind some of the more brilliant innovations of the past 20 years--from the Apple mouse, the Polaroid i-Zone instant camera, and the Palm V to the "fat" toothbrush for kids and a self-sealing water bottle for dirt bikers. Not surprisingly, companies all over the world have long wondered what they could learn from IDEO, to come up with better ideas for their own products, services, and operations. In this terrific book from IDEO general manager Tom Kelley (brother of founder David Kelley), IDEO finally delivers--but thankfully not in the step-by-step, flow-chart-filled "process speak" of most how-you-can-do-what-we-do business books. Sure, there are some good bulleted lists to be found here--such as the secrets of successful brainstorming, the qualities of "hot teams," and, toward the end, 10 key ingredients for "How to Create Great Products and Services," including "One Click Is Better Than Two" (the simpler, the better) and "Goof Proof" (no bugs).
But The Art of Innovation really teaches indirectly (not to mention enlightens and entertains) by telling great stories--mainly, of how the best ideas for creating or improving products or processes come not from laboriously organized focus groups, but from keen observations of how regular people work and play on a daily basis. On nearly every page, we learn the backstories of some now-well-established consumer goods, from recent inventions like the Palm Pilot and the in-car beverage holder to things we nearly take for granted--like Ivory soap (created when a P&G worker went to lunch without turning off his soap mixer, and returned to discover his batch overwhipped into 99.44 percent buoyancy) and Kleenex, which transcended its original purpose as a cosmetics remover when people started using the soft paper to wipe and blow their noses. Best of all, Kelley opens wide the doors to IDEO's vibrant, sometimes wacky office environment, and takes us on a vivid tour of how staffers tackle a design challenge: they start not with their ideas of what a new product should offer, but with the existing gaps of need, convenience, and pleasure with which people live on a daily basis, and that IDEO should fill. (Hence, a one-piece children's fishing rod that spares fathers the embarrassment of not knowing how to teach their kids to fish, or Crest toothpaste tubes that don't "gunk up" at the mouth.)
Granted, some of their ideas--like the crucial process of "prototyping," or incorporating dummy drafts of the actual product into the planning, to work out bugs as you go--lend themselves more easily to the making of actual things than to the more common organizational challenge of streamlining services or operations. But, if this big book of bright ideas doesn't get you thinking of how to build a better mousetrap for everything from your whole business process to your personal filing system, you probably deserve to be stuck with the mousetrap you already have. --Timothy Murphy
Book Description
IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.
There isn't a business in America that doesn't want to be more creative in its thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to survive. In
The Art of Innovation, Tom Kelley, general manager of the Silicon Valley based design firm IDEO, takes readers behind the scenes of this wildly imaginative and energized company to reveal the strategies and secrets it uses to turn out hit after hit.
IDEO doesn't buy into the myth of the lone genius working away in isolation, waiting for great ideas to strike. Kelley believes everyone can be creative, and the goal at his firm is to tap into that wellspring of creativity in order to make innovation a way of life. How does it do that? IDEO fosters an atmosphere conducive to freely expressing ideas, breaking the rules, and freeing people to design their own work environments. IDEO's focus on teamwork generates countless breakthroughs, fueled by the constant give-and-take among people ready to share ideas and reap the benefits of the group process. IDEO has created an intense, quick-turnaround, brainstorm-and-build process dubbed "the Deep Dive."
In entertaining anecdotes, Kelley illustrates some of his firm's own successes (and joyful failures), as well as pioneering efforts at other leading companies. The book reveals how teams research and immerse themselves in every possible aspect of a new product or service, examining it from the perspective of clients, consumers, and other critical audiences.
Kelley takes the reader through the IDEO problem-solving method:
>Carefully observing the behavior or "anthropology" of the people who will be using a product or service
>Brainstorming with high-energy sessions focused on tangible results
>Quickly prototyping ideas and designs at every step of the way
>Cross-pollinating to find solutions from other fields
>Taking risks, and failing your way to success
>Building a "Greenhouse" for innovation
IDEO has won more awards in the last ten years than any other firm of its kind, and a full half-hour Nightline presentation of its creative process received one of the show's highest ratings.
The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge, top-rated stars of their industries.
Customer Reviews:
Kudos to Ideos.......2007-08-28
Excellent book with good insights. If you are in the business of innovation, this is one book that you shouldn't miss. I also recommend EIGHTSTORM: 8-Step Brainstorming for Innovative Managers.
Innovation for All.......2007-06-29
Through anecdotes, Kelley demonstrates how stumbling blocks to innovation can be overcome. He shows an appreciation for experimentation, momentum, and embraces failure as a true path to knowing. Failed prototypes are wonderful learning tools. Kelley's perspective keeps spirits high. He leaves much of the innovative process open ended - nearly encouraging innovation on innovating.
Interestingly, Kelley notes how medicine is becoming personalized and that the future can not be perfectly predicted. Still, he says we must aim at it. This was an important nugget of wisdom for me, a research coordinator at a think-tank-like public health research group, the Healthcare Innovation and Technology lab at Columbia University. On a daily basis we deal with innovation to improve healthcare and need to effectively innovate. Given that we tread a very specific territory - health and technology - and that Kelley's book could be so useful to us, it is obvious that he really has something to offer to everyone.
Innovation and creativity "how-to" guide.......2007-06-07
The Art of Innovation explains many of IDEO's creative techniques and in so doing paints a picture of the physical context in which all that creativity occurs, namely IDEO's office, your average geek's idea of paradise brimming with high-tech prototypes, foam cubes, "tech box" caddies with giant Post-Its and coloring pens ... and yes, it does look more like a playschool than Dilbertesque gray cubicle-land. Teamwork, friendship and a shared passion for helping clients innovate is clearly what binds people together and stimulates their creativity, while a supportive and forgiving management structure doesn't just tolerate weirdness, it actively encourages it. IDEO seems to have taken Tom Peters' advice "If you want to do weird, hire weird people" to the next level. In IDEO-land, "normal" people would probably stand out a mile.
Two creative techniques - brainstorming and prototyping - are particularly well described, in a way that encourages the reader to try something different. I've learnt some new tricks and even started applying them since reading the book.
El arte de innovar estilo IDEO.......2007-06-01
IDEO ha hecho de la innovación un arte, el cual es un proceso sistematizado, con pasos muy definidos, congruentes y faciles de llevar por las personas que conforman dentro sus empresas los equipos de innovacion y diseño.
Skip it and go right to 10 Faces.......2007-03-19
I recently read both this book and the Ten Faces of Innovation. My recomendation is to skip this book. It is written more like an advertisement for IDEO and was left feeling like Tom has crossed the line into arrogance. If you read it as a stand alone book there is a lot of useful information. However most of the concepts are covered in Ten Faces. If you have time read both books but if time is of the essence then jump right into the Ten Faces, you won't be disappointed.
Average customer rating:
- Great content, awful format
- Interesting Read
- As Good as Everyone is Saying...Just Buy It!
- Better than the 7 Harry Potter books together
- A Mars Bar for your Soul
|
Founders at Work: Stories of Startups' Early Days
Jessica Livingston
Manufacturer: Apress
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Practical Subversion, Second Edition (Expert's Voice in Open Source)
ASIN: 1590597141 |
Book Description
For would-be entrepreneurs, innovation managers or just anyone fascinated by the special chemistry and drive that created some of the best technology companies in the world, this book offers both wisdom and engaging insights—straight from the source.
— Chris Anderson, editor-in-chief of Wired Magazine, and author of The Long Tail
"All the best things that I did at Apple came from (a) not having money and (b) not having done it before, ever." —Steve Wozniak, Apple
Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company.
Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover?
Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it's done.
But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businessesdo—create value—more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you.
Customer Reviews:
Great content, awful format.......2007-09-20
There's plenty of great information here, as all the other reviews said. But this interview format is really excruciating to read. Casual speech is very hard to transcribe in such a way that it becomes readable. This is why journalists and other writers are trained in how to reduce a long, tangential speech into something meaningful and clear. These interviews tend to run on and on and on, with the subjects jumping around, sometimes contradicting themselves, or misspeaking; all the stuff we do when talking, but which doesn't really matter in conversation, where other cues like body language make up for it. It really takes a lot of work to read this stuff, you're constantly having to hear the subject "out loud" in your head for it to make sense.
This book's easily twice as long as it could be if these interviews were edited down to a few really useful pages each. Or better: rewritten as short essays.
Interesting Read.......2007-09-19
Founders at Work is a fairly interesting read but lacks some depth. I'm the founder of a startup at the moment and am always keen to learn more about other founder's stories. The structure of this book is more like an interview with the interviewer rarely delving into the deeper human emotions, problems, issues, feelings etc of the founders. This really gives a basic "guided story" approach about each of the founders without any "pearls of wisdom" or "lessons learned".
Good for a single read or the average person who has an interest in technology startups from a founder's perspective, not worth being made into a hardcover.
As Good as Everyone is Saying...Just Buy It!.......2007-09-16
Loved this book. The interviewer asked a similar set of questions for all participants yet improvised when needed to follow an interesting train of thought to it's natural conclusion. All of the participants were refreshingly candid. Almost as if they were unloading on a therapist. Each interview is just long enough to feel complete but not so long as to feel redundant. On another note, I'm pretty anal when it comes to the physical presentation of a book and this one passes all my criteria: Decent margins, pleasant type face, good line space and font sizes, flexible spine stays open easily without trying to close itself, and easy to browse logical organization. If you're an entrepreneur working on tech start up this is one of the few "must read" books.
Better than the 7 Harry Potter books together.......2007-08-12
Better than the 7 Harry Potter books together (wich is a bad comparison as I didn't like them that much). The book is a collection of interviews with founders of famous technology companies about what happened in the very earliest days and later. Within each interviews, you'll catch dozen of interesting infos. Believe me , when you start it, you'll finish it within the week.
A Mars Bar for your Soul.......2007-08-02
Hey, maybe I'm just an old-fashioned chocaholic but books like this are what I turn to to get a lift.
In the same way a quick snack on a Mars Bar gives me a physical energy boost, I get a spiritual boost from reading about other people's struggles. An author needs a special style to pull off this kind of book and Jessica Livingston deftly steers the reminiscing. Maybe the book is just well-edited but there were many times when I think she asked just the perfect next question to keep the stories flowing.
I wish I'd been in the room.
Book Description
A good market study can make or break a development project. This new book will equip you with the tools you need to evaluate trends and understand the key factors affecting real estate markets. Using a step-by-step approach, the author shows you how to get started, where to get information, and how to apply it to multifamily, hotel, office, industrial, entertainment, mixed-use, and master-planned communities. Thirteen case studies written by top market analysts demonstrate how they implemented these methods and provide you with models to follow. Ideal for anyone new to real estate development
Customer Reviews:
A Thorough Reference.......2003-03-24
This book is written like a textbook - starting with the most basic concepts - but moves on to discuss the tools and techniques of market analysis in considerable detail. Separate sections deal with residential, office and industrial, retail, hotels and resorts, and mixed-use developments. Case studies are given for each type of property. Technologies and data sources to assist analysis are discussed.
The two primary authors are a real estate consultant and an author/director of the Urban Land Institute. Many other professionals are listed as having contributed to the case studies.
The book includes an appendix of data sources of use to market analysts, a glossary of real estate terms and a thorough index.
Average customer rating:
- Calculations are only as good as your numbers
- Pants on fire?
- Accepted History & Chronology Must Be Changed.
- Very Interesting
- History as Science Fiction
|
History: Fiction or Science? (Chronology, No. 1)
Anatoly Fomenko
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They Cast No Shadows: A Collection of Essays on the Illuminati, Revisionist History, and Suppressed Technologies
ASIN: 2913621058 |
Book Description
Recorded history is a finely-woven magic fabric of intricate lies about events predating the sixteenth century. There is not a single piece of evidence that can be reliably and independently traced back earlier than the eleventh century. This book details events that are substantiated by hard facts and logic, and validated by new astronomical research and statistical analysis of ancient sources.
Customer Reviews:
Calculations are only as good as your numbers.......2007-08-03
Yes, we can all agree that mainstream history is nearly 100% BS due to politics, economics, ego, problems with dating techniques, and various conspiracies. Agreed. But, I've been researching the distinct possibility that human history (in terms of civilizations) are much more ancient than we've been told, so coming across this book was very interesting to me. I wondered how Fomenko could be wrong (if at all) because he is very persuasive in his presentations. Then it dawned on me. If at previous times in prehistory, due to the various catastrophies that are well documented (comets, asteroids, planetary disruptions, plasma discharge, pole reversals, etc) the Earth was in a different position in relation to the sun, different tilt on its axis, different orbit, different rotation (in terms of velocity and DIRECTION), and the continents were in different positions, then would this not cause the ancients to see the sky (constellations) differently? In other words, is Fomenko making erronious assumptions about the physics of the Earth in pre-history, which then corrupt his data with regards to dating the relevant astrology? The last event to seriously disrupt our planet occured roughly 3500 years ago, according to other good researchers, so is it possible Fomenko has been confused by this? The vastly different physics of our planet in the not so distant past may explain this confusion, which is not to say the "mainstream" version of history is correct; on the contrary. I am not an expert in these fields, but wanted to see if this idea could spark discussion.
Pants on fire?.......2007-07-19
Will people ever read before spamming? Yes, Jesuits could not rewrite world history alone, they had help. Anyway, Dr Prof Acad A.Fomenko does not point to jesuits as the driving force of world wide history manipulation in published volumes 1,2,3;, actually he barely mentions the poor devils. Check it with 'Search inside' feature, please. China is rarely mentioned either, in fact, Dr Fomenko is completely eurocentric. Right, his theory contradicts all mainstream schools of history, because in their actual state they are all built on blatantly erroneus chronology. You don't need a mysterious cabal (conspiracy) to falsify history, the falsification is its modus operandi. It is inherent to history(ians) to falsify (distort) events, as it is inherent to humans to boast as it is inherent to power (authority) to legimize itself by referrring to glorious past made to its own order. Dr Prof Fomenko and team have identified scores of instances of such manipulation in Russian, European, etc.. history, and delivered valid statistical proof thereof. His own 'reconstruction' is completely another story. Forget c14 as a valid method of dating. W.Libby has initially discovered a brilliant method of INDEPENDENT dating. Too bad, c14 method has become a joke after a forced marrige with dendrochronology with consensual chronological scale inbuilt. Radiocarbon method can't stand blind tests, but is so very productive as a rubberstamp.
Accepted History & Chronology Must Be Changed. .......2007-04-09
There is no doubt that history as most know it is a sham, & institution's version of History both University & Church is fradulent & inaccurate. Everything was established with an agenda, The real "Dark Ages" are now when we have access to incredible amounts of information past authorities & more important 'common folk' didn't have but our institutions & educators are slow to evolve because of what has ignorantly & arrogantly been taught for too long. This is on many subjects not just Chronology.
For anyone to question "Why would a Mathematician have anything credible to say of History?" The answer is from Dr. Fomenko's preface in the book: "It would be worthwhile to remind the reader that in the XVI-XVII century Chronology was considered to be a subdivision of Mathematics." These volumes could possibly be some of the most important works to date & should be read by everyone with an interest in History, especially professors & educators who have a duty to the public. I have read both books & must say that 'Chronology 1' has some very eye opening & revolutionary information. Even if these volumes are part true the implications are profound & opens the doors to further investigations & questions which must be done. I speak several different lanquages & must say the logic Dr. Fomenko uses with "inflection" of words & words being read from left to right in one region & right to left in another then written backwards, the removal of vowels & get down to basics of words, or different cities & locations having the same name etc. is correct. Vowel usage has always been optional & varied, actually complicating linquistics & study. The first thing one has to understand is that words never had a fixed spelling in history like we do now, the spelling of words was mutable & regional, as well as names & titles of people were vast, varied & changed, NOTHING WAS FIXED or understood linear. Matters of Life & Death as well as financial profiteering yesterday & today were & are made with ignorant, illogical & conspiratorial views of history & reality, it's time people get closer to the Truth & society collectively grow up.
Very Interesting.......2007-03-07
It is a good proposal and I believe it will mature into something even better in the future. I think it deserves to be read.
History as Science Fiction.......2007-01-10
Anatoly Fomenko has written a very intriguing book, full of pictures, charts, and computer 'proof' of his thesis: backwards of AD900 we don't really know what happened or when. Between AD900 and AD1600 there is more certainty, but there is still a lot of fuzzy ground, and things don't get reliable until we get past the 1600's where the printing press made it very difficult for the perpetrators of this timeline manipulation to change anything that had been committed to print. The Dark Ages did not happen. Books were burned for a reason. One organization has doubled the actual length of its existence by expanding the real chronology. Read why.
I had always wondered why Christ died about AD33 and yet men waited until the 11th century to form the Knights Templar, the Cathars, etc and go after the Holy Land by force. Why the 1000 year gap? Turns out there wasn't more than a 10-12 year gap and he proves it using astronomy. This also implies that the planet is not as old as we have been told, and current Christian and other creationist scientists are already championing that idea without being aware of Fomenko's book. The two groups, creationist scientists and the Russian mathematical analysts corroborate each other. Fascinating.
Of course, all this flies in the face of what we have been told traditionally is the 'proper' chronology of western civilization, and most readers will experience 'cognitive dissonance' in reading this book. It means that our history going backwards from AD1600 becomes progressively more incorrect and unreliable until it cannot be trusted at all... in the space of 700-800 years.
Naturally, the curious, open-minded reader will want to know WHO did this, WHY, and did any of the events we think of as really ancient ever happen?
Dr. Fomenko is a respected scientist/mathematician at Moscow State University who has already answered these questions to the satisfaction of his initially skeptical colleagues. Most of them are now believers, a few still refuse to believe (the usual diehards), and of course the western press has ignored Fomenko's work -- for obvious reasons when you read the book. The ones who perpetrated this chronology ruse have a lot to answer for. They are still with us. That's why this book is a well-kept secret.
I gave the book a 4-star rating because I was unable to check out some of his claims; those I checked were as he said. But if even 1/3 of his claims are true, this punches a big hole in what we think is our history, the meaning of western civilization, our educational process (for repeating the ruse as gospel), and the trustworthiness of the organization that perpetrated this ruse, well-intentioned or not.
This book relates to current research into a Young Earth paradigm, to John Keel's discoveries about our planet, and Fr Malachi Martin's insights (in his now out-of-print books). We are indeed sheep who are manipulated and kept ignorant -- for a reason. While knowing what these men have to say may be the "booby prize" (as in: 'what can you do with this knowledge?'), it will provide interesting reading. Didn't someone say: "...and the Truth will set you free."?? For you to judge if this book contains the truth.
Book Description
In this important book, successful organizations—including well-known companies such as Agilent Technologies, Corning, GE Capital, Hewlett Packard, Honeywell Aerospace, Lockheed Martin, MIT, Motorola, and Praxair—share their most effective approaches, tools, and specific methods for leadership development and organizational change. These exemplary organizations serve as models for leadership development and organizational change because they
- Commit to organizational objectives and culture
- Transform behaviors, cultures, and perceptions
- Implement competency or organization effectiveness models
- Exhibit strong top management leadership support and passion
Download Description
In this important book, successful organizations—including well-known companies such as Agilent Technologies, Corning, GE Capital, Hewlett Packard, Honeywell Aerospace, Lockheed Martin, MIT, Motorola, and Praxair—share their most effective approaches, tools, and specific methods for leadership development and organizational change. These exemplary organizations serve as models for leadership development and organizational change because they
- Commit to organizational objectives and culture
- Transform behaviors, cultures, and perceptions
- Implement competency or organization effectiveness models
- Exhibit strong top management leadership support and passion
Customer Reviews:
The Lack of Leadership .......2006-09-11
As a graduate student in International Relations I study the effects of poor leadership all over the world. So you can imagine how important insightful words on leadership are in this day and age. Mr. Carter has given us the tools to make us better leaders all we have to do is use them! I highly recommend we all read this book.
"Must have" for your leadership library.......2006-08-24
Once again Louis Carter and a team of experts have written a brilliant book on leadership development. As a person working with organizations to enhance their leadership systems I highly recommend this book as a must have for their library. Great case studies and best practices to benchmark.
Chris Webb, Director, The Ariel Group
This book shows the landscape about how the great companies use OD and HRD .......2006-07-08
I think this is for the practitioner. In fact it is lack of accademic focus, but it has the great merit to show how the OD and HRD is implemented in field actually . Throuhg this book I can see the overall landscpe of practical OD.
Glorification of deadbeats.......2006-05-30
Ulrich leads up to believe that the likes named here are the holy grail of best practice. The list of names reads like the book of deadbeats and the academically challenged, Agilent thrashed its self to a fraction of its former glory by the people he named and we are supposed to kneel in worship. Its leaders were clueless buffoons.
The other three reviewers must be Ulrichs relatives, or on the payroll. If you take on board this rubbish, do your current employer a favour and find work in another field of endeavour.
A Step-by-Step System To Organization and HR Development .......2005-03-16
"In September 2003, Lou Carter's Best Practices Institute performed a research study on trends and practices in leadership development and organization change. BPI asked organizations in a range of industries, sizes, and positions in the business cycle to identify their top methods of achieving strategic change and objectives. The study found that there is a strong demand, in particular, in the following areas of leadership development and organization change (leadership development, performance management, organization development and change, innovation and service enhancement, and coaching). Louis Carter, David Ulrich, and Marshall Goldsmith (editors) say that our continual research in the area of best practices in leadership development and change strongly support the assumptions and organizational case studies that we profile within this book (from Introduction)."
Louis Carter et al. write that `'this book contains step-by-step approaches, tools, instruments, models, and practices for implementing the entire process of leadership development and change. The components of this book can be practically leveraged within your work environment to enable a leadership development or change initiative. The exhibits, forms, and instruments at the back of each chapter may be used within the classroom or by your organization development team or learners.''
In this context, BSI defines a six-phase system to leadership and organization change, which may be seen in most of the case studies in this book. The phases and case studies are listed below:
I- PHASES:
(1). Business Diagnosis, (2). Assessment, (3). Program Design, (4). Implementation, (5). On-the-Job Support, (6). Evaluation.
II- CASES:
(1). Agilent Technologies. Inc. - Electronics with 36,000 employees. (2). Corning - Communications with 23,300 employees. (3). Delnor Hospital - Health care with 1,382 employees. (4). Emmis Communications - Media with 3,080 employees. (5). First Consulting Group - Business services with 1,775 employees. (6). GE Capital - Finance with 315,000+ employees. (7). Hewlett-Packard - Computer hardware with 141,000 employees. (8). Honeywell Aerospace - Technology and manufacturing with 100,000+ employees. (9). Intel - Manufacturing, electronics with 78,700 employees. (10). Lockheed Martin - Aerospace and defense with 125,000 employees. (11). Mattel - Consumer products with 25,000 employees. (12). McDonald's Corporation - Leisure, restaurants with 413,000 employees. (13). MIT - Education with 9,400 employees. (14). Motorola - Telecommunications with 97,000 employees. (15). Praxair - Chemicals with 25,010 employees. (16). St. Luke's Hospital and Health Network - Health care with 5,500 employees. (17). StorageTek - Computer hardware with 7,100 employees. (18). Windber Medical Center - Health care with 427 employees.
Finally, as Louis Carter et al. say, ``although each organization differs with respect to area of expertise, amount of yearly revenues, and types of initiatives undertaken, each shares a similar goal of creating more successful and results-oriented organizations by way of organizational change and leadership development.''
I highly recommend this handbook to all leaders who want to achieve organization change and leadership development.
Customer Reviews:
Difficult to get through, but worth the effort.......2005-06-24
I have used Ong's book in a number of classes (I am an anthropologist). I use it as an example of the impact of globalization and industrialization on women. I like it because Ong specifically addresses this issue in the book: she gives an overview of the historical processes that have shaped Malaysia (i.e., industrialization didn't just happen in a vacuum: there were historical precedents), and she clearly outlines how industrialization has reshaped gender relations in rural Malaysian society.
However, her prose can be very difficult to wade through at times. Her theoretical approach is postmodernist, relying heavily on Foucault. There's a lot of jargon here, and undergraduates can be put off by that. In class, I have to help them with a bit of an overview of postmodernism and Foucault more specifically. For the general reader, a book like Postmodernism for Beginners (which uses comics to explain theory) might be useful!
I'd like to add that I disagree with Palanisamy Ramasamy's review: she writes that Ong argues that returning to the past (the "old tranquil kampung life") is the solution for women. I don't think that that is what Ong argues at all. I don't think she sees "traditional" kampung life as being all that positive a thing for women; but she also argues that industrialization ("modernity") -- while providing kampung women with some escape from rigid gender roles -- has produced a whole new set of problems for kampung women as they challenge those roles. My impression is that kampung women can be "stuck between a rock and a hard place" as Malaysia attempts to transition from what is basically a subsistence/horticultural society into an industrialized society (for better or worse).
However, I do think she's right to say that Ong's discussion of resistance is pretty thin: one wonders if women don't resist in other ways, and/or if they even consider spirit possession a form of resistance. There is no evidence presented that they do. Ong doesn't even seem sure of that. Thus, the book ends on an ambiguous note.
A Postmodernist Approach.......2000-02-29
Ong has come out with an interesting and well-researched piece on the subject of female resistance. But unfortunately, she only focusses on mass hysteria as the most commonly articulated resistance among young Malay women. But what about other forms of resistances such as overt and collective. What is the solution for women? Ong is under the impression that the old tranquil kampung life is the best remedy. Can these workers go back to the past? Is there a time-tunnel?
a clear explanation of malaysian factory women's resistence.......1999-04-16
Aihwa Ong takes an anthropological perspective in defining the occurences of spirit posessions and mass hysteria among the female factory workers in malaysia. By illustrating the evolution of the malaysian economy from agrarian to industrial, disintegration of the traditional family norms and reifying the responsibility of kin, the stage is set to portray the culture shock. the author uses case studies to show the diverse changes that affect the family and the distribution of economic responsibility. further, the conflict between the factory operators and the control imposed on them by upper levels of management adds to the tension that these factory workers must cope with. as these women use religious responses instead of more pragmatic methods to confront the issues of corporate and social control that are enacted upon them, they maginify the cultural perceptions that women are the spiritually susceptible, therefore, enabling a break and a vent for the archived anger and frustration that this economic system has smelted. I found the book informative and a better resource for sociological studies than anthropological endeavors, easy to read, and a worthy text for an Anthropology 101 or Sociology 111 course.
Ong's work is necessary in any discussion of globalization........1998-10-12
The American Dream. An ideal, the golden land, something to strive for, capitalism. For most immigrants of the early twentieth century, the "American" way of life was sought after as a better way than that found in the old country. Imagine the dilemma posed to you if that same type of capitalistic market was forced onto you, the villager of rural Malaysia, never having wanted a change in lifestyle. In her book, Spirits of Resistance and Capitalist Discipline, Aihwa Ong aims to show how the experiences of Malay women working in neoteric factories and capitalistic life culminate in spirit attacks on the factory floor. Ong succeeds in this endeavor and allows for the intellectual discussion of the possible ramifications of the development of capitalistic ventures on a global scale. Ong addresses her work to a unique group of scholars familiar with the affairs of Southeast Asia, supplementing the anthropological studies of others such as Michael Taussig. She notes, "Spirit possession episodes, in which women become violent and scream abuses, are to be deciphered not so much as a noncapitalist critique of abstract exchange values (Taussig 1980) but as a protest against the loss of autonomy/humanity in work (7-8)." Ong proves this thesis by examining the different aspects of Malay life that have been effected since British colonization: "In the specified spheres of social welfare, sexuality, and education, to name only a few, the everyday lives of village Malays are being reconstituted according to new concepts, language, and procedures (55)." Before the British introduced capitalism to Malaysia, the peasant household strove to be self-sufficient and adapted to easy relocation. While the village (kampung) still exists today, life within it has changed. Children learning English integrate words and phrases into the native Malay tongue as a symbol of their knowledge of the outside world. Marriage and dating practices have changed drastically. Ong notes of her experience in Malaysia in this arena: "Almost all factory women chose their potential spouses either directly, through correspondence, or by accepting a suitor's overtures. This autonomy was directly based on their earning power, since increasingly, village women were expected to save and contribute towards their own wedding expenses and bridal furnishings (199)." Even time spent during the day has changed with schoolgirls still being expected to contribute to household work while "boys spend most of their free time in ball games, scouting, and other extracurricular activities (94)." Given the field specific language of the above observations, the work is dominated by strong cultural text often unfamiliar to the reader. Ong is presenting the conclusions of an anthropological study, and such technical terms and references dominate the diction of the work. Nevertheless, she allows for lay readers to experience the lives of otherwise distant cultures and people. In this pursuit, Ong succeeds in opening a view of globalization that would have otherwise would have been kept shut. The specialized language does not prohibit a meaningful read that has effects on a larger scale. Ong relates her study of the change of the Malay culture to the world as a whole, sparking the reader's interest in the global village. Using the oil crisis of the 1970s as another example of the influx of transnational corporations, Ong explains the connection between the Malaysian situation and the possibility of the same occurrence in another nation. "To escape mounting labor costs at home and gain market access abroad, transnational corporations headquartered in Japan, the United States, and Western Europe began to scatter labor-intensive production processes throughout the third world." The introduction of these TNCs into rural Malay life "facilitated the large-scale entry of kampung women into industrial employment," and thus changed Malay traditions and practices (145). At the same time, however, Malay women did not wish to question the overall male-dominated systems that governed over all areas of life. "They wished for an improvement in their economic position but not a social emancipation in which they would share power with men in general (193)." Ong constructs a model from her case study of Malaysia that can be applied to other nations that are faced with the introduction of TNCs. Each example drawn from Malaysia discloses pertinent information about this model, unfolding an intriguing perspective in which to evaluate world affairs. As the Malay society changed, ordinary men and women refashioned their own culture, incorporating capitalistic ideals while struggling to maintain their cultural heritage. One example is the paradox that seems to exist as women gain more independence in certain areas of their lives (e.g. dating and marriage practices), but at the same time have no wish for total social emancipation. Ong acknowledges that hantu symbolism speaks of the right for factory women to be treated as human beings and not simply as the toys of capitalism. On the global level, this calls into question whether certain cultural practices are safe to foreign intervention and whether others are susceptible to change. Ong sets out "to demonstrate how spirit attacks speak to the contemporary experiences of Malay women and their families as they make the transition from peasant society to industrial production (Preface xiii)." Spirits of Resistance and Capitalist Discipline is an integral part of any discussion of globalization due to its stress on the loss of autonomy within those effected directly by capitalism (i.e. neophyte factory women). It calls into question the basic assumptions of culture, beliefs, practices, and tradition. It forces the reader to evaluate the good of transnational corporations, and then to look at the negative effects caused by those same organizations. It pushes intellectual thought past conventional lines into an arena of intercultural sensitivity where readers can do nothing but empathize with those who must encounter spirits of resistance in the contemptuous face of capitalist discipline.
Book Description
One of the hottest trends in real estate is the development of town centers and urban villages that include a mix of uses in a pedestrian friendly setting. This new book will help you navigate the unique development issues and options and show you how to make all of the elements work together. You will learn about the economic and social forces driving this trend; how these projects are being developed in master planned communities, infill, and redevelopment areas; special regulatory, market and finance issues; and how suburban planners and developers are pursuing town center concepts to create attractive gathering places for their communities. Illustrat-ed in full color, the book includes case studies and examples that describe how leading professionals met the challenges and developed innovative and successful projects.
Customer Reviews:
Excellent for Urban Planning!.......2007-01-10
I was put on to this book by a professor at USF School of Architecture. It contains not only the history of placemaking but real examples of placemaking and tools in how to achieve the notion of "place." Not only is this a great resource, but it is easy to read and follow along.
Highly reccomended!
Power and ample information and graphics.......2006-08-24
I found this book to be one of the best out on the topic, of which there are too few at present for such an important topic. The depth and breadth of place-making topics and their coverage makes this a very excellent easy-to-read-and-understand as well as a long-term reference tool. The graphics are very well done. Having recently attended a Harvard program on retail for cities and new towns and urban center given by Bob Gibbs and Terry Shook, I especially found the book right on target. I want to see more of these types of books.
Book Description
Trump Strategies for Real Estate offers unbeatable insider advice for every serious real estate investor—beginners and old pros alike. For more than twenty-five years, author George Ross has been one of Donald Trump’s chief advisors and intimately involved with many of Trump’s biggest real estate deals. Now, Ross teams up with bestselling real estate author Andrew McLean to present Trump’s real estate investment strategies so that even small investors can invest like Trump. You’ll learn how Trump identifies potential properties and how he finances, negotiates, and markets his big deals. Not everyone has Trump’s money or name, but everyone, even you, can use his tactics and strategies to win big in real estate.
Download Description
How to do it like Trump¿from start to finish
This is the first real estate investing book to reveal the principles and strategies of the world¿s most famous real estate developer¿Donald Trump. Author George Ross is Trump¿s celebrity costar on the hit TV show, The Apprentice, and has been Trump¿s right-hand man and business advisor for 25 years. Ross has advised Trump on all of his most famous real estate deals including Trump Tower on 5th Avenue and the Grand Hyatt on 42nd Street. In this book, Ross explains the core real estate investing and negotiation strategies Trump used to make his fortune, and how any investor can apply these strategies to their own real estate investments.
Small investors may not buy land on 5th Avenue, but the same principles Trump used to negotiate the purchase of his Trump Tower site apply to any real estate investor who wants to use Trump-style negotiation principles to buy property for below-market value. The small investor buying a fixer-upper may not have Trump¿s budget for marble and gold-tinted windows, but this book explains how to add "Trump-style glamour" to any fixer-upper¿and charge tenants and buyers a hefty premium they will willingly pay. Other key "Trump Strategies for Real Estate" include:
- Think huge; change the way your property is used and valued for maximum ROI
- Use showmanship to get higher rents and sale prices for your properties
- Be willing to overpay for a prime location, if it will get you prime tenants.
- There is no "right price" for the wrong property
- Personal relationships and loyalty are the foundation of a long-term investing career
From the search for the right property to "cashing out" of a property, this book has it all.
Customer Reviews:
a good book for investors .......2007-09-29
its a good book for anyone to read and its been a big help to me.
i suggest you read it if you intrested in investment.
Great!!.......2007-08-31
This book is very informative about how to change your thinking as well as your practices when it comes to real estate. Very great book for a begginner investor.
George is great!.......2007-05-12
This book is great for somebody looking to find the 'big picture' in real estate, with some very helpful thoughts to guide decisions. Working in real estate, I have already used much of the advice in this book with my real estate clients with great success. Though not all thoughts apply to my area, the book as a whole was a great read.
Very good book.......2006-12-26
I've been in real estate for 12 years and this is one of the few books worth buying and keeping in your library. Many of the things I already knew, but it's good to have this as a source of reference. I like the info on negotiation and research (the party that spends the most time/energy on project tends to want to complete the transaction). Trump believes in hiring the best experts available and "value added," which is another way saying adding glitz to his properties. The author is also right on when he states that most people take the path of least resistance. I agreed with 90% of what the author wrote about.
Good reading.......2006-09-06
You know, if you want to be the best, you need to learn from the best. George & Donald are the pinnacles of success in the real estate business. George Ross presents how things work with him & Donald in the business world, from his perspective. I highly recommend it. I have far more respect for George now after reading this book.
Book Description
In this era of technology, terror, and massive social change, it takes a deft touch to connect with Americans. Applebee's America cracks the twenty-first-century code for political, business, and religious leaders struggling to keep pace with the times.
A unique team of authors -- Douglas B. Sosnik, a strategist in the Clinton White House; Matthew J. Dowd, a strategist for President Bush's two campaigns; and award-winning political journalist Ron Fournier -- took their exclusive insiders' knowledge far outside Washington's beltway in search of keys to winning leadership.
They discovered that successful leaders, even those from disparate fields, have more in common than not.
Their book takes you inside the reelection campaigns of Bush and Clinton, behind the scenes of hyper-successful megachurches, and into the boardrooms of corporations such as Applebee's International, the world's largest casual dining restaurant chain. You'll also see America through the anxious eyes of ordinary people, buffeted by change and struggling to maintain control of their lives.
Whether you're promoting a candidate, a product, or the Word of God, the rules are the same in Applebee's America.
• People make choices about politics, consumer goods, and religion with their hearts, not their heads.
• Successful leaders touch people at a gut level by projecting basic American values that seem lacking in modern institutions and missing from day-to-day life experiences.
• The most important Gut Values today are community and authenticity. People are desperate to connect with one another and be part of a cause greater than themselves. They're tired of spin and sloganeering from political, business, and religious institutions that constantly fail them.
• A person's lifestyle choices can be used to predict how
he or she will vote, shop, and practice religion. The authors reveal exclusive new details about the best "LifeTargeting" strategies.
• In this age of skepticism and media diversification, people are abandoning traditional opinion leaders for "Navigators." These otherwise average Americans help their family, friends, neighbors, and coworkers negotiate the swift currents of change in twenty-first-century America.
• Winning leaders ignore conventional wisdom and its many myths, including these false assumptions: Voters only act in their self-interests; Republicans rule exurbia; and technology drives people apart. Wrong, wrong, and wrong.
• Once you squander a Gut Values Connection, you may never get it back. Bush learned that hard lesson within a year of winning reelection.
Applebee's America offers numerous practical examples of how leaders -- whether from the worlds of politics, business, or religion -- earn the loyalty and support of people by understanding and sharing their values and goals.
Customer Reviews:
Communications & Community Today.......2007-01-29
By examining developments in business, church and politics, the author opens a fascinating view on how people respond to belonging, form community, and make relationships in our new age, and how new communication methods and deliberate efforts by institutions to use them are re-shaping traditional processes and systems, and yielding remarkable success. As a new political leader who thought he understood how these things worked, it opened my eyes (once again) to an ever-changing world. Highly recommended. It will get you thinking ... a lot!
Where Community Connects.......2007-01-15
I enjoyed this book overall. The Navigators were an especially compelling article included. It reminded me of DuBois and The Talented Tenth and that a few people often make decisions for the entire community. I especially liked the section on Generation 9/11. As a grad student I intend to study this generation and this gives me a great starting point. One of the things I disliked was the linking of church, community, restaurants and many other points that were not covered enough or should be covered with additional books. Each topic deserved more coverage but I understand why he was trying to link them all. It seemed a little cluttered. Overall it is a well written book and I am sure it will be assigned to participation classes in the future. I give a grade of B.
Applebee's Profile.......2007-01-03
I loved the simple and almost comedic comparisons regarding Democrats v Republican profile... Some are shocking. Lighthearted and easy to read, great for just before bed.
A Mess of Consultant Babble.......2006-12-24
This poorly written book is mostly a fluffy mess of consultant babble. There is little material of interest or value in this book. The author's favorite catch term, "gut value connections" sounds like something some half-bright consultant would come up with. And they did.
Starting a non-profit? Read this book!.......2006-11-29
Anyone starting a non-profit organization (church, civic group, local political campaign, etc.) should read this book. It contains a wealth of insights that could be discussed by leadership and the committed core to identify key values and foster a healthy, collaborative organization.
Customer Reviews:
A Must for Working Women.......2006-12-03
This book is great. It focuses on what women do in the workplace that underminds thier career. It also talks about how you should act. It's a great book for women working in a corperate jungle. It's a little hard to read at times, and she focuses on her life experiences in the magazine industry. Therefore, some of the things she talks about don't relate well to my field. I'm sure reading this book will help me in my career.
Highly valuable book, even if you're not a self-help type.......2006-10-05
I was just out of college when my friend's mother gave me this book. My friend and I rolled our eyes - we were *definitely* not self-help-book readers. I still am not. But many times over the past ten years I have referenced this book in conversations with friends. I have found myself applying many of the tips that Ms. White provides. You don't have to be a hyper-ambitious, ladder-climbing corporate professional to get something out of this book. Among the tenets that have stood out to me over the years are:
-Don't always need to be liked
-Don't smile too easily
-Don't apologize too quickly
-Don't clean up after other colleagues (especially men)
-Don't be a perfectionist at the expense of innovative thinking or getting things done
Simply the notion that men and women (in broad strokes, at least) behave differently and are treated differently in the workplace was a novel idea to me, coming out of a liberal arts college during the mid-1990s. Reading this book gave me an awareness that everyone needs. Obviously, no one book will apply perfectly to each of us, so you can't go looking for that. But do look to this book for many useful ways of seeing the professional world and your own role in it.
Enjoyed, learned but read it all with a grain of salt!.......2006-06-10
I have never believed, or wanted to believe, in the feminist views of the world. I like to believe that if we focus on results, deliverables, and excellent performance and good merit, we will indeed get ahead - man or woman - in corporate america. Reading this book however did have certain advice in handling some situations that only arise for women in the workplace. Not every bit of advice or circumstance applies to all of us, but overall, this was a very good read, I took bits and pieces of advice from Kate and really did enjoy her stories and her candid sharing of the experience she had been through. I really do recommend it to everyone - not just women. It's good to be aware of our ingrained beliefs and learn to let go of them and face life with a much more open mind.
People Pleasing is not the way to go.......2006-06-01
This is the golden advice: people pleasing is distinct from delivering credible results. In the world of world it is being respected that wins the day. Being liked is a matter of fickleness and not based on results. Results that are measured are all that matters.
Not for "Every Working Woman".......2006-05-24
This book applies to women who are in leadership positions, which I am not, so I despise the title "Nine Secrets Every Working Woman Must Know". It's misleading. I'm currently reading this book and have only found a small paragraph that applies to "every working woman." Given the title, I thought the book would give helpful tips on getting ahead for the average working woman, but it doesn't. Needless to say, it didn't do me much good for where I am currently in my career.
Books:
- The Bastard of Istanbul
- The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger
- The Carbon Buster's Home Energy Handbook: Slowing Climate Change And Saving Money
- The Economy of the Earth: Philosophy, Law, and the Environment (Cambridge Studies in Philosophy and Public Policy)
- The Foods of the Greek Islands: Cooking and Culture at the Crossroads of the Mediterranean
- The GOLD OF EXODUS
- The Great Turning: From Empire to Earth Community (BK Currents)
- The Great Unraveling: Losing Our Way in the New Century
- The Handbook of Restorative Justice: A Global Perspective (Routledge International Handbooks)
- The Legal Answer Book for Private Foundation
Books Index
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