The New Media Reader
Average customer rating: 5 out of 5 stars
  • Rosetta Stone of Hypertext
  • Well done!
The New Media Reader

Manufacturer: The MIT Press
ProductGroup: Book
Binding: Hardcover

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ASIN: 0262232278

Book Description

This reader collects the texts, videos, and computer programs--many of them now almost impossible to find--that chronicle the history and form the foundation of the still-emerging field of new media. General introductions by Janet Murray and Lev Manovich, along with short introductions to each of the texts, place the works in their historical context and explain their significance. The texts were originally published between World War II--when digital computing, cybernetic feedback, and early notions of hypertext and the Internet first appeared--and the emergence of the World Wide Web--when they entered the mainstream of public life.

The texts are by computer scientists, artists, architects, literary writers, interface designers, cultural critics, and individuals working across disciplines. The contributors include (chronologically) Jorge Luis Borges, Vannevar Bush, Alan Turing, Ivan Sutherland, William S. Burroughs, Ted Nelson, Italo Calvino, Marshall McLuhan, Billy Kl?Jean Baudrillard, Nicholas Negroponte, Alan Kay, Bill Viola, Sherry Turkle, Richard Stallman, Brenda Laurel, Langdon Winner, Robert Coover, and Tim Berners-Lee. The CD accompanying the book contains examples of early games, digital art, independent literary efforts, software created at universities, and home-computer commercial software. Also on the CD is digitized video, documenting new media programs and artwork for which no operational version exists. One example is a video record of Douglas Engelbart's first presentation of the mouse, word processor, hyperlink, computer-supported cooperative work, video conferencing, and the dividing up of the screen we now call non-overlapping windows; another is documentation of Lynn Hershman's Lorna, the first interactive video art installation.

Customer Reviews:

5 out of 5 stars Rosetta Stone of Hypertext.......2004-06-15

This huge tome is a must have for anyone who wants to deeply understand hypertext and its precursors. From William Burroughs to Doug Englebart and Augosto Boal to Ted Nelson this book presents a huge range of articles (and discursive commentary) of interest to computer scientists, writers, new media workers, artists and everyone in between. This is one stop shopping for new media literacy with over 800 pages of good stuff, much of it very hard to find outside of this volume.

5 out of 5 stars Well done!.......2003-03-18

Fascinating, thorough in its analysis, beautifully designed reader/player. Good, well-rounded selection of texts and new media objects with no attempt to be exhaustive (to the editors' credit). I plan to use it as one of the texts in an upcoming university course.
Convergence Culture: Where Old and New Media Collide
Average customer rating: 5 out of 5 stars
  • Intersections: collisions and traffic flow
  • Good introduction to modern media culture
  • What an amazing book
  • A thought-provoking and thorough analysis of online participatory culture
  • An excellent survey of media and culture
Convergence Culture: Where Old and New Media Collide
Henry Jenkins
Manufacturer: NYU Press
ProductGroup: Book
Binding: Hardcover

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ASIN: 0814742815
Release Date: 2006-08-01

Book Description

View the Table of Contents. Read the Introduction.

Winner of the 2007 Society for Cinema and Media Studies Katherine Singer Kovacs Book Award

”The standard convergence narrative of recent years presents media concentration as a threat both to the diversity of communication channels and to individuals' opportunities to engage in public discourse. A respected and well-established media scholar, Jenkins (MIT) here counters such pessimistic perspectives on the brave new media world with theoretical and evidentiary attestations to the growing power of individuals and grassroots groups to affect the larger media landscape.”
—Choice

“Jenkins is an astute observer of media culture and his insights are spot-on. . . . He intends his book to be a powerful tool both now and in the future. . . . This is a book to be praised. It raises many issues.”
—Los Angeles Times

"Remarkable. . . . Jenkins' insights are gripping and his prose is surprisingly entertaining and lucid for a book that is, at its core, intellectually rigorous. . . . Jenkins' impressive ability to break down complex concepts into readable prose makes this study vital and engaging."
—Publishers Weekly

"Jenkins tries to bring clarity to cultural changes that are melting and morphing into new shapes on an hourly, daily, weekly, monthly basis. Convergence Culture provides a view that looks at the restless ocean and tracks the currents rather than just looking at the individual rocks on the beach."
—The McClatchy Newspapers

“I thought I knew twenty-first century pop media until I read Henry Jenkins. The fresh research and radical insights in Convergence Culture deserve a wide and thoughtful readership. Bring on the `monolithic block of eyeballs!'” —Bruce Sterling, author, blogger, visionary

"Henry Jenkins offers crucial insight into an unexpected and unforeseen future. Unlike most predictions about how New Media will shape the world in which we live, the reality is turning out far stranger and more interesting than we might have imagined. The social implications of this change could be staggering."
—Will Wright, designer of SimCity and The Sims

“One of those rare works that is closer to an operating system than a traditional book: it's a platform that people will be building on for years to come. What's more, the book happens to be a briskly entertaining read—as startling, inventive, and witty as the culture it documents. It should be mandatory reading for anyone trying to make sense of today's popular culture—but thankfully, a book this fun to read doesn't need a mandate.”
—Steven Johnson, author of the national bestseller, Everything Bad Is Good For You

"Henry Jenkins is the 21st century McLuhan I've been waiting for. With all the fuzzy generalities, moral panics, and gloomy pronouncements from industry spokesmen and social critics, Jenkins' clearly communicated and nuanced analysis is sorely needed. The world McLuhan foretold back in the age of 'electric media' has become immensely more complicated in today's many-to-many, converged, remixed and mashed-up, digital, mobile, always-on media environment. If you are a parent, a student, an educator, a creator or consumer of popular culture, an entrepreneur, or a media industry executive, you need to understand convergence culture. And you will only after reading Henry Jenkins."—Howard Rheingold, author of Smart Mobs: The Next Social Revolution

"For any Sony PS3 execs out there wondering why their technological masterpiece is being ridiculed by customers before its even released... Convergence Culture is a must read...Jenkins offers numerous insights on how technology and media professionals can forge better relationships with their customers."
—Slashdot

"I simply could not put this book down! Henry Jenkins provides a fascinating account of how new media intersects old media and engages the imagination of fans in more and more powerful ways. Educators, media specialists, policy makers and parents will find Convergence Culture both lively and enlightening."—John Seely Brown, Former Chief Scientist, Xerox Corp & director of Xerox PARC

"Henry Jenkins is the Director of MIT's Comparative Media Studies Program. Or, in other words, he's a genius. He's one of those rare people you meet and are instantly jealous of, wishing you could somehow transplant their amazing wealth of knowledge into your own noggin. I was privileged to have made his acquaintance when he interviewed me for his fabulous new book, Convergence Culture...Go read it, you just might learn something."
—The Heather Show

"The book is a short, smart, buttery read on a hot topic, and it is sure to draw both popular and academic interest."
—Water Cooler Games

Convergence Culture, is for anyone who is curious about future trends at the intersection of technology and humanity. Jenkins tries to bring clarity to cultural changes that are melting and morphing into new shapes on an hourly, daily, weekly, monthly basis. Convergence Culture provides a view that looks at the restless ocean and tracks the currents rather than just looking at the individual rocks on the beach.”
—Ledger-Enquierer

Convergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer and the power of the consumer interact in unpredictable ways.

Henry Jenkins, one of America's most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. He takes us into the secret world of Survivor Spoilers, where avid internet users pool their knowledge to unearth the show's secrets before they are revealed on the air. He introduces us to young Harry Potter fans who are writing their own Hogwarts tales while executives at Warner Brothers struggle for control of their franchise. He shows us how The Matrix has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels.Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war.

Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children.

Customer Reviews:

5 out of 5 stars Intersections: collisions and traffic flow.......2007-07-31

Jenkins is a genius. Not only does he provide a theoretically grounded book explaining cultural mass media...but he writes in a manner the masses can understand. Bravo! Convergence culture...the place of multiple media collisions and smooth traffic flow of participatory culture. This book is a must read for any scholar interested in understanding "new" literacies.

4 out of 5 stars Good introduction to modern media culture.......2007-06-26

Henry Jenkins is one of the least dogmatic, most pragmatic voices on contemporary media culture. Unlike many other critics of electronic games and culture, he doesn't slavishly follow any particular school of thought; Jenkins consistently charts his own path, based primarily on research rather than preconceived notions. Like Lawrence Lessig, Henry Jenkins is always worth reading.

That said, this is not a book for specialists. It's most effective as an introduction to "convergence culture"; experienced participants in digital community will find much of the book to be familiar ground. I hoped to see Jenkins extend his arguments, with more detailed exploration of each case and more thorough contextualization of the academic theory he references (e.g. the work of Pierre Levy).

In presenting his perspectives, Jenkins also neglects significant details of some of his supporting examples - e.g. the execrable state of code for "Enter the Matrix", or LucasArts' infamously counterproductive community management for "Star Wars: Galaxies". Such omissions are particularly surprising because they would deepen his case rather than compromising it. His point, after all, isn't to draw a clear path to the future, but rather to map the multivalent dependencies and challenges which must be negotiated along the way.

Ultimately, "Convergence Culture" is only an introduction, a brief safari into lands still marked (on mass-cultural maps) as "frontiers undefined". Readers already exploring those frontiers will encounter few surprises. Newcomers (latecomers?) to "convergence culture", however, will find no better place to start.

5 out of 5 stars What an amazing book.......2007-05-19

"Convergence Culture - where old and new media collide" by Henry Jenkins is one of the most exciting books I have read in the last months. It provides a new understanding of media, interaction and user collaboration. After the magificent volumes from Lawrence Lessig "Convergence Culture" helps to enlarge the media perspective.

5 out of 5 stars A thought-provoking and thorough analysis of online participatory culture.......2007-01-16

Henry Jenkins is one of the foremost researchers in the field of online culture, and in "Convergence Culture" he presents many of his timely ideas. In brief, Jenkins' states that convergence is a deployment of content across mediums. A movie might have different incarnations in an online discussion groups, a movie created by a fan, a book, a game, and finally, the movie itself. (The alluring but dated idea of traditional convergence, a "black box" that serves to unite multiple delivery methods, has thankfully been set aside) Entire chapters are devoted to in-depth analyses of how certain advertising campaigns have incorporated transmedia storytelling. Chapter 3 looks at the Matrix, and how fans have followed it through multiple incarnations, resulting in a multi-medium campaign that not only had a certain mystique, but was deep enough for fans of all levels to follow.

At the best points in the book, Jenkins produces insights that rival the best qualitative research; "Convergence Culture" accurately and colorfully follows the emergence of new ways of consuming media and connecting with people. Unlike many books on new media, he has created a very fairly evaluated and expansive book on a "hot" topic. His one central idea has implications for many different aspects of the interaction of mass communication and society. This is one of the more thought-provoking books I've read in the last year.

5 out of 5 stars An excellent survey of media and culture.......2006-12-24

What I loved about this book was the approachability of the language. Rarely do you see an academic write in a style that's friendly to audiences not in the ivory tower, but Jenkins produced a book I thoroughly enjoyed, as opposed to a laborious, slogging read I usually expect with academic treatises.

His knowledge about pop culture, culture theory, convergence culture is explained excellently and well balanced with examples that focus on fan culture and consumer culture, such as survivor, star wars, and Harry Potter. Jenkins shows how these communities interact, negotiate, and recreate culture.

I highly recommend this book to anyone interested in media studies, pop culture, or related works. I know it will prove useful for me.
Flash Journalism: How to Create Multimedia News Packages
Average customer rating: 4.5 out of 5 stars
  • 85% of perfect
  • An excellent book. Focused and complete.
  • Finally a book to learn how to do a multimedia piece right!
Flash Journalism: How to Create Multimedia News Packages
Mindy McAdams
Manufacturer: Focal Press
ProductGroup: Book
Binding: Paperback

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ASIN: 0240806972

Book Description

This book will assist journalists and Flash developers who are working together to bring video, audio, still photos, and animated graphics together into one complete Web-based package.

This book is not just another Flash book because it focuses on the need of journalists to tell an accurate story and provide accurate graphics. This book will illustrate how to animate graphics such as maps, illustrations, and diagrams using Flash. It will show journalists how to integrate high-quality photos and audio interviews into a complete news package for the Web.

Each lesson in the book is followed by a learning summary so that journalists can review the skills they have acquired along the way. In addition, the book's six case studies will allow readers to study the characteristics of news packages created with Flash by journalists and Web developers at The Washington Post, MSNBC.com, and Canadian and European news organizations.

* Perfect for photojournalists who want to create or produce online slide shows with audio.
* A list of keyboard shortcuts for Flash will be included as an appendix.
* Lessons, not reference. This accessible approach for learning Flash MX 2004 illustrates its concepts with concrete examples that make sense.
* Full Color!

Customer Reviews:

4 out of 5 stars 85% of perfect.......2006-05-17

Very clearly explained for people who have no experience in flash. However, it didn't get me all the way to where I wanted to be. I wanted to produce an audio slide show that featured a) faded transitions, b) synchronization to the audio track, c) seamless loading on the user's end, and d) dynamically loaded content for ease of re-use. Although the book teaches a, b, c and d individually, it never puts them all together; the "final project" doesn't incorporate syncronization or seamless loading, and the audio-sync slide show it teaches doesn't have dynamic content or faded transitions. However, I feel well equipped to pick up a more thorough flash book to take me the rest of the way, and I'm glad I started with this one (a more general starter book would likely have covered topics of no use to me, like advanced animation et cetera).

5 out of 5 stars An excellent book. Focused and complete........2005-09-18

This book is excellent. It has a mission and it executes it well. Its mission is to teach people to use Flash to communicate their ideas through images, words, and if necessary, sound. The book is structured with an introduction to communicating effectively followed by 10 progressive lessons for using Flash to accomplish the stated mission. The 3rd part of the book presents 6 case studies, real live examples of Flash in action. These case studies discuss the issue at hand, the approach that the designers, producers, and developers took to solve their problem, plus a technical tip that we all encounter when building Flash applications. An Appendix is included with additional information, such as preloaders, swf management, and video. The companion website takes this book from 5 stars to 10 stars. This is one of the best technical books I have ever read. It never looses sight of its mission. It marries technical technique to a functional objective.

5 out of 5 stars Finally a book to learn how to do a multimedia piece right!.......2005-06-04

Finally a flash book that does not just show you how to make a ball bounce across a stage!

This is the book I recommend to aspiring multimedia journalists.

If you are a journalist who wants to go toward the online realm this is the book to buy, read and learn from -- I have always sent folks to Mindy McAdams' web site in the past -- now this new book she has done is even better.

Seth M. Gitner
Multimedia Editor
(...)



The Complete New Yorker: Eighty Years of the Nation's Greatest Magazine (Book & 8 DVD-ROMs)
Average customer rating: 3.5 out of 5 stars
  • this version is outdated!
  • 6 stars for content; 1 star for presentation
  • Wow! A Great Gift for any New Yorker Fan!
  • 20th century in a box!
  • how about it mac users?
The Complete New Yorker: Eighty Years of the Nation's Greatest Magazine (Book & 8 DVD-ROMs)

Manufacturer: Random House
ProductGroup: Book
Binding: Hardcover

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  5. Postwar : A History of Europe Since 1945 Postwar : A History of Europe Since 1945

ASIN: 1400064740
Release Date: 2005-09-20

Amazon.com

Fans of The New Yorker will be dazzled by The Complete New Yorker, a collection that includes every page of every issue, from full-color covers to spot drawings, from poetry to Profiles, from cartoons to advertisements--all on 8 searchable DVDs. No need to save old issues, with this package, you'll have every article, cartoon, illustration, and advertisement, as it appeared in print, at your fingertips. The Complete New Yorker covers the magazine's entire history, from February 1925 to February 2005, providing a detailed yet panoramic history of the life of the city, the nation, and the world.

With The Complete New Yorker, you'll be able to:

Browse by Cover (click to zoom):

Search by Keyword (click to zoom):

View Entire Articles (click to zoom):



Search the archives for your favorite articles, cartoons, covers, and see them exactly as they appeared in print:

(October 13, 1934):

(August 31, 1946)

(September 23, 1961):

(July 22, 1974):

(September 10, 2001):




Book Description

EVERY PAGE OF EVERY ISSUE
ON 8 DVD-ROMS, WITH A COMPANION BOOK OF HIGHLIGHTS.

A cultural monument, a journalistic gold mine, an essential research tool, an amazing time machine.


What has the New Yorker said about Prohibition, Duke Ellington, the Second World War, Bette Davis, boxing, Winston Churchill, Citizen Kane, the invention of television, the Cold War, baseball, the lunar landing, Willem de Kooning, Madonna, the internet, and 9/11?

Eighty years of The New Yorker offers a detailed, entertaining history of the life of the city, the nation, and the world since 1925.

Every article, every cartoon, every illustration, every advertisement, exactly as it appeared on the printed page, in full color. Flip through full spreads of the magazine to browse headlines, art work, ads, and cartoons, or zoom in on a single page, for closer viewing. Print any pages or covers you choose, or bookmark pages with your own notes.

Our powerful search environment allows you to home in on the pieces you want to see. Our entire history is catalogued by date, contributor, department, and subject.


4, 109 ISSUES. HALF A MILLION PAGES. YOURS TO SEARCH AND SAVOR.

Customer Reviews:

5 out of 5 stars this version is outdated!.......2007-09-16

Buy the 9 DVD set directly from the New Yorker at half the price. I discovered this AFTER I bought from Amazon and when I pointed this out, they were of no help. Amazon basically told me it was my problem - caveat emptor!

3 out of 5 stars 6 stars for content; 1 star for presentation.......2007-08-12

To have finger-tip access to the complete contents of the New Yorker magazine throughout its entire publication history, even with the inconvenience of swapping discs, is a dream come true. One cannot have any criticism that the content of this product is an incredible value--the asking price is entirely fair.

The proprietary client that users are forced to access the contents through, however, is among the worst pieces of software design I have ever seen. The various panes, for example, cannot be resized, so that the abstract view, in most cases, is cut off. The `Article Abstract' pane is always 756 pixels wide and 88 pixels high, no matter how long the abstract is. Only by clicking in the abstract pane and using the up and down arrows can one view the full text of the abstract.

The client was designed by Bondi Digital Publications, whose slick website proudly claims credit for it. Bondi's developers should be forced to crawl on their knees from Manhattan to Murray Hill to beg forgiveness for their programming sins. I purchased and installed the 1.1 DVD, but the client remains the same DOS 5.1-era obscenity it was before.

The index is also less than trustworthy. Touted by its developer, Innodata Isogen, as "99.995% accurate," it has, in fact, some gaping flaws. From a fairly thorough browse through most of 1933's issues, for example, I found that no material beyond page 40 of most issues was actually captured by the indexing engine. So, despite the fact that virtually every issue included a "Books" section, according to the index, only four 1933 issues contained this section (and only one in 1932 and only nine in 1931). Clifton Fadiman wrote most of the main reviews in the "Books" section in 1934, yet there is a gap from the 17 Feb to the 9 June issue where no author is credited. Such omissions mean that serious researchers should think twice before relying on the search tool. I suspect the true accuracy figure is under 95%, which is pretty poor by today's standards.

It's a real shame that the management of the New Yorker didn't put this product into the hands of a technical team of the caliber of the one that implemented their website. The net result of their poor choice of subcontractors is akin to taking the Hope Diamond and wrapping it up in a used Big Mac wrapper.

5 out of 5 stars Wow! A Great Gift for any New Yorker Fan!.......2007-05-24

First, I applaud the guys at the New Yorker for bringing this remarkable gift of the last 80 years on 8 CDs. You can reprint or print as often and as much as you want. I have to say that I didn't care for the book included. But this is truly a complete New Yorker with ads, indexes, authors, dates, subjects, etc. I have to say since I'm a big fan of Janet Flanner's who wrote Letters from Paris from 1925 to 1975. Fortunately, I don't have to spend a fortune seeking New Yorker magazines for a lot more money. It's easy to install and easier to use all the time. I love it. It's the perfect gift for anybody who loves to read, for any New Yorker fan, or anybody who has acquired the New Yorker Taste. It's not for everybody but it's for me.

I have to say that was the main purpose behind this purchase was the opportunity to have the magazine without collecting too much dust and space as magazines have been known to do. As a fan of Janet Flanner for the last couple of years, this complete New Yorker edition on dvd and book is fabulous and quite a bargain. I'm so glad that I got it and now I can print as much without having to go elsewhere to get the magazine editions. Janet Flanner was one of the most important voices of the last century and more so was that she was the voice of Paris from the American point of view from 1925 to 1975. Her name was synomous with New Yorker and the Letters from Paris edition. I am so happy to receive this wonderful item at a fraction of the price and be able to use it on my computer. I wonder what Janet would say about today's technology, the smoking ban everywhere but home, and the state of Paris, London, Rome, and New York City today. I won't say that Janet was a New Yorker because her heart was truly in Paris where she spent most of her life. We were very lucky to have her there reporting from 1925 until 1975. She was there between two World Wars. I think some of her finest writing came about during World War II and afterwards until she was no longer to write. I have to say that I think Paris changed after World War II. It wasn't so much about the lost generation of American expatriates like Flanner, her partner Solita Solano, Natalie Clifford Barney, Gertrude Stein, Alice B. Toklas, Ernest Hemingway, Sylvia Beach etc. who relocated. Sure the hardcore expatriates like Flanner stayed behind but the change in Paris was obvious after the war. Nothing after the war was ever the same. In a way, all of Europe lost it's innocence during World War II and even Janet probably fondly remembered days before the war that ripped everybody apart. Nothing is for sure, nothing can last forever, maybe that's what Genet would say today.

Anyway, the product is excellent. There are a couple of pages missing in old issues but the quality is adequate. You get 80 years of print on 8 compact discs which I found accessible and easy to use on my computer. The first disc is to install the information which includes by author, subject, title, year, etc. This index is invaluable tool. It would also be a great addition to the schools for students to research. They have a wide variety of literature like cartoons, poems, short stories, non-fiction, profiles, reporter at large series etc. It would be a terrible shame not take the opportunity to buy this treasure.

5 out of 5 stars 20th century in a box!.......2007-05-13

Name a subject and the Complete New Yorker addresses it ...and probably from many perspectives and in every decade! This collection is a goldmine of research and personal library of literature.

5 out of 5 stars how about it mac users?.......2007-05-01

all of the problems listed in all of the, amazon, reviews dealing with computer problems seem to be software conflict with various hardware suppliers. all of the, mac, users seem happy with the product. is this true mac users?
Aim for the Heart
Average customer rating: 5 out of 5 stars
  • Loved this book
  • Aim for the Heart is a first-rate "How-To " for TV journalists
  • Probably THE book to read for any up-and-coming reporter...
  • Great teaching tool
  • Need more people to read books like this
Aim for the Heart
Al Tompkins
Manufacturer: Bonus Books
ProductGroup: Book
Binding: Hardcover

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  1. Make it Memorable Make it Memorable
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ASIN: 1566251761

Book Description

The goal of this book is to help professional broadcast reporters, producers, and photojournalists tell stronger stories. It can serve as a guide for news managers whose job it is to train, coach, and inspire others. Veteran journalist Al Tompkins is Broadcast and Online Group Leader for the Poynter Institute for Media Studies.

Customer Reviews:

5 out of 5 stars Loved this book.......2006-05-18

I've worked as a tv reporter for nearly 21 years...16 years in Portland, Oregon. This is by far one of the very best books I've read on the art of writing for tv news. I found it useful after reading the very first page. Tompkins uses clear, concrete examples to illustrate his points which instantly made me a better writer. Its refreshing to think about our craft with new insight on the purpose and focus of each story. I've urged all the producers and reporters in our newsroom to get and read this!

5 out of 5 stars Aim for the Heart is a first-rate "How-To " for TV journalists.......2005-08-12

Al Tompkins scores with a practical guide to make pictures and words compelling, even for a novice TV reporter.

5 out of 5 stars Probably THE book to read for any up-and-coming reporter..........2005-03-11

Mr. Tompkins' book was the reason I got my first job coming out of college. The first two stories I put on my resume tape were heavily influenced by the things I read in 'Write for the ear, shoot for the eye, aim for the heart.'

Al explains things so that you not only understand how to do the things we do, but also why we do the things we do. I still keep the book on my desk, and whenever my reporting gets into a rut, I haul out Al's book and re-read it. My next few stories are always better than my last few stories.

5 out of 5 stars Great teaching tool.......2004-07-14

I purchased this book to help teach high school students how to write for broadcast, and the lessons Tompkins gives are valuable for students and professionals. Tompkins shows the process behind the writing and the factors a reporter should consider, such as when less writing is more. The book is funny, entertaining, and touching at the same time. He gives many specific examples, including exerpts from scripts, that show the detail and the planning behind the writing. It changes the viewer's perspective on the television news, and it certainly could help professionals refine their writing for broadcast.

5 out of 5 stars Need more people to read books like this.......2004-04-23

Al Tompkins just gave a great presentation at RTNDA on how to find information on the internet. The seminar was filled with humor, insight, and just plain useful information. This book has a similar feel, like advice from someone who wants you to succeed. If a lot of young people read this book (along with some older journalists), perhaps journalism won't be in quite the spot it finds itself in.
When the News Went Live: Dallas 1963
Average customer rating: 5 out of 5 stars
  • A worthy contribution to history free of myth and full of facts
  • Two Shortcuts To Becoming A Lone-Assassin Believer: Watch The 11/22/63 Real-Time Live TV Coverage....And Then Read This Book
  • Out of the Past
  • very good press reporting
  • JOURNALISM CLASSIC AND INSIDE SCOOP
When the News Went Live: Dallas 1963
Bob Huffaker
Manufacturer: Taylor Trade Publishing
ProductGroup: Book
Binding: Hardcover

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ASIN: 1589791398

Book Description

Broadcast journalism came of age in the Kennedy Assassination crisis and helped to hold a mourning nation together. Four reporters on the scene relate their experiences.

Customer Reviews:

5 out of 5 stars A worthy contribution to history free of myth and full of facts.......2007-04-03

There are so very few books that convey a sense of "being there" when it comes to the Kennedy assassination. This outstanding book takes the reader back to that fateful weekend of November 22nd 1963 in Dallas, Texas and does so in an open, honest and compelling manner.

"When the News Went Live" is written by four journalists who were in Dallas on that day covering the presidential visit. Bob Huffaker and the other three newsmen share many interesting stories that you will not find elsewhere and that have been untold for many years no doubt to all but their personal friends. This is why the book is such a valuable contribution to the historical record. Such first hand observation regarding not just those few seconds in Dealey Plaza, the murder of Officer Tippet and the shooting of Lee Harvey Oswald by Jack Ruby, but how in fact the entire story unfolded, makes fascinating reading.

As an aid to anyone interested in the assassination, this book is a must have. I would emphasize - rarely do you find first hand knowledge like this - much of what is written on this subject is written by people many steps removed from the event where fact and fiction merge into one. Not so here. A fabulous book which is refreshingly free of the conjecture and myth that is so common in the Himalayan pile of work on the Kennedy assassination and is highly recommended.

5 out of 5 stars Two Shortcuts To Becoming A Lone-Assassin Believer: Watch The 11/22/63 Real-Time Live TV Coverage....And Then Read This Book.......2007-01-02

"With three shots from a mail-order rifle, Lee Oswald set off a worldwide tragedy that developed too fast to print. .... Broadcast journalism came of age in that crisis of grief and uncertainty, and as it drew its mourning audience, it helped to hold the nation together." -- Bob Huffaker; From the Preface of "When The News Went Live: Dallas 1963"

----------------------

"When The News Went Live: Dallas 1963", published in 2004, paints a vivid word picture of many of the incredible events that surrounded President John F. Kennedy's assassination in November of 1963, as seen through the eyes of four journalists -- Bob Huffaker, Bill Mercer, George Phenix, and Wes Wise -- who covered those events as they happened for CBS affiliate KRLD-TV and Radio in Dallas.

President Kennedy's shocking and appalling assassination on November 22, 1963, was the very first really big "Watch It Unfold Live On TV" news event of the television era, with four full commercial-free days being devoted to nothing but exclusive assassination-related coverage by all three major TV networks (with KRLD's on-the-scene Dallas reporters frequently feeding CBS-TV headquarters in New York).

And the four reporters whose intriguing stories unfold within this 224-page hardcover volume were right smack in the thick of things during the rapidly-developing events -- from the initial sketchy bulletins that told of the President being shot in Dealey Plaza during a motorcade drive through the city of Dallas -- to the announcement of JFK's death at Parkland Hospital -- to the capture of the accused assassin (Lee Harvey Oswald) in a nearby movie theater -- to Oswald's very own murder on live TV (with Bob Huffaker reporting live from the basement of the Dallas Police Department, where the single gunshot from Jack Ruby's pistol added yet another hard-to-believe chapter to the weekend's nightmarish story).

It was a mesmerizing weekend in American (and television) history, to say the least. And those days are re-lived with clarity in this engaging book by way of the recollections of four men who lived through and reported on those events when they were occurring.

"When The News Went Live" contains several excellent black-and-white photographs, too (some of them I haven't seen published elsewhere).

On a personal level, I have had the pleasure of communicating (via e-mail) with Bob Huffaker several times. He has been very cordial and gracious whenever answering the questions that I had for him. His personal insights into the events revolving around JFK's death are fascinating glimpses into the past, and are insights that I have enjoyed reading immensely.

A sample e-mail excerpt from Mr. Huffaker:

----------------------

"David, you're right about the presidential visit and motorcade being the main attraction that all Dallas media were covering, of course. But all our stations had limited capabilities for doing mobile TV, which then demanded either cables or microwave dishes--as well as a receiving dish within line-of-sight beaming or bouncing.

Hence the pool TV arrangements, limited to three planned locations. The local TV stations did live TV from the FTW {Fort Worth} breakfast, Love Field, and the Trade Mart. But this was, indeed, the day the news went live on television, unplanned.

WBAP-TV in Fort Worth had a non-running TV van, which they had towed all the way from Cowtown to Dallas Police headquarters, and we sent both of our KRLD-TV vans into duty--the Bread Truck at DPD and the Blue Goose on the 24th to the county jail, etc.

This was the first time in TV history when on-the-spot news suddenly demanded to go live from the scene. Before that, radio news on-the-spot descriptions such as ours that day were common (like the Hindenburg broadcast--radio only), and live TV was usually reserved for major speeches, sports, etc.

Bob" -- E-mail to this writer; May 30, 2006

----------------------

Relating to the subject of "WHEN THE NEWS WENT LIVE", I'd like to offer up the following observations as an extension of this book review.....

To those JFK conspiracy theorists who seem to favor the Oliver Stone-like or Robert Groden-promoted assassination scenarios (that feature a minimum of three gunmen and anywhere from 6 to 10 gunshots being fired at President Kennedy in Dallas' Dealey Plaza on November 22, 1963) -- I always suggest to them that they ought to dig up some of the originally-aired "As It Is Happening" live TV or radio broadcasts from that dark Friday in American history.

After performing that exercise of watching a few hours of the November 22 television coverage of the assassination (in real time), or listening to some of the radio broadcasts in real time (which works just as well) -- I challenge anyone to then arrive at the same conclusion that was slapped up on the big theater screen in 1991 via Director Oliver Stone's blockbuster, conspiracy-laden motion picture "JFK".

Watching the day's events unfold "live" in front of you (or listening to them unfold on the radio as it was happening) should, in my opinion, provide everyone with a good general idea of how utterly impossible a task it would have been to have "faked" so much stuff that was being IMMEDIATELY reported to the world on live television and radio within minutes and hours of the President's assassination (and within a very short space of time following Police Officer J.D. Tippit's murder as well).

Via those original live TV/Radio broadcasts, you're not going to hear a SINGLE report that resembles anything close to the Oliver Stone/Jim Garrison-endorsed nonsense of:

"Three gunmen fired six shots at President Kennedy's motorcade today here in Dallas!!"

What you will hear, instead, is live coverage, as it happened, of a ONE-GUNMAN assassination taking place from where the majority of witnesses said it took place (the Texas School Book Depository Building), with no more than three shots having been fired by the SINGLE SHOOTER, which is a shot count that over 91% of the witnesses concur with -- including the small percentage of witnesses who heard only one or two shots, who are witnesses that certainly don't do Mr. Stone's "6-shot ambush" theory any favors.

Upon evaluating virtually all of the TV networks' live assassination footage from November 22nd, 1963, there is no possible way that a reasonable person could arrive at a conclusion that JFK was shot by three assassins, firing from both front and rear. Let alone arriving at an even more-cockeyed "8-to-10-shot" shooting scenario, as purported by Mr. Groden and some other CTers, which is an outlandish conspiracy-flavored scenario that has John Kennedy and John Connally being shot by way more than just the two Warren Commission-backed Mannlicher-Carcano bullets from Lee Harvey Oswald's rifle.*

* = And Mr. Groden's theory (that sports from 8 to 10 gunshots) also features an additional hunk of lunacy, in that Groden thinks it's very likely that NONE of these eight to ten shots came from the "Oswald window" in the Book Depository! (I'm not making this crazy stuff up here. I promise. Anyone who owns a copy of Robert Groden's 1993 book "The Killing Of A President" can check out Groden's preposterous theory for themselves, on pages 20-40.)

The bottom line is -- Very nearly all of the information being reported on TV and radio that November day favored a "Lone Assassin" shooting scenario (including the info concerning the Tippit murder in Oak Cliff), with very little evidence and information being broadcast that would support any type of a "conspiracy" whatsoever; and certainly no "conspiratorial" evidence that has ever panned out and "proved" that a multi-gun plot ended JFK's life in Dallas.

This is quite a telling "One Killer" fact. Because, in my view, if a vast conspiracy and subsequent "cover-up" had been in place on November 22nd (given the immense amount of TV and radio coverage, with reporters scrutinizing everything coming across their desks and digging hard for any type of case-solving clues during those first hours and days after JFK and J.D. Tippit were killed), I think that at least SOME pieces of the conspiracy would have leaked through to the sweeping television and radio coverage surrounding the two Dallas murders.

And I'm guessing that every reporter and newsman in the country (including Messrs. Huffaker, Mercer, Phenix, and Wise) would have loved to dig up some "conspiracy"-proving angle during that weekend in November of '63. Being the person who uncovered such a huge story would certainly be a feather in that reporter's cap, to be sure. But, as it turned out, nothing of that nature occurred....and has yet to occur all these many years later.

To think (as many theorists do) that these conspirators were so smart and so quick to have had the capabilities to immediately eliminate virtually every last scrap of information leading to a conspiracy plot of some kind, making sure that none of the "multi-gunmen shooting event" details seeped through to the media (multiplied by TWO separate murders as well, counting Tippit's!), is to think that any such evil-doers had powers similar to "Superman".

For example -- Almost every one of the initial reports concerning the number of gunshots heard by witnesses stated "3 shots". And while it's true that the very first report of the shooting from UPI's Merriman Smith (which was broadcast over all the television networks) stated "Three shots were fired...", it's also worth noting that Smith's initial bulletin was not the ONLY "three shots" account that was reported during those early hours just after the shooting.

For instance, Jay Watson of ABC affiliate WFAA-TV in Dallas (who happened to be in Dealey Plaza during the shooting and nervously reported the first bulletins to the unaware Dallas TV audience) is heard multiple times on November 22nd saying he heard "3 shots" fired.

Plus, several other members of the media are also on record stating their own PERSONAL beliefs that exactly three shots were fired by the assassin, including Robert MacNeil, Jack Bell, Bob Clark, Jerry Haynes, and Pierce Allman, among still others.

Some of the other "Three Shot" witnesses who were riding right in the Presidential motorcade itself include -- Photographers Tom Dillard, Robert Jackson, Mal Couch, and James Underwood. Plus, both John and Nellie Connally, who were riding in the same car with President Kennedy.

In addition, Presidential aides Ken O'Donnell and David Powers, who were both riding in the Secret Service follow-up car directly behind JFK's limousine, can also be added to the lengthy list of witnesses who heard precisely three gunshots.

And then there's also amateur filmmaker Abraham Zapruder, who took the most famous 26-second home movie in history when he captured the entire assassination with his 8mm Bell & Howell movie camera -- Zapruder showed up on live TV about 90 minutes after the President's murder took place and gave a graphic account of the horrifying event that had taken place in front of his very eyes.

Mr. Zapruder told the WFAA-TV viewing audience that he had heard two or three shots (but definitely no more than three), and he also demonstrated on live television where on the President's head he had seen the effects of the fatal gunshot. Zapruder puts his hand over the right-frontal portion of his own head to demonstrate where he saw the blood coming from JFK's head.

That's pretty amazing "LIVE" stuff from Mr. Zapruder's own lips (within approx. an hour-and-a-half of the assassination). And it's especially incredible and amazing if there had actually been many more than just two or three shots fired at the President, and if the fatal shot had actually (as many CTers believe) caused a huge hole in the BACK of John Kennedy's head, instead of the location where Zapruder placed it on live television -- i.e., the RIGHT SIDE AND FRONT portion of the head.

How could the so-called "conspirators" have possibly gotten THAT lucky with respect to Abraham Zapruder's live "on-the-air" WFAA-TV statements and head-wound "demonstration"? How?

And -- Could these ultra-clever conspirators have somehow managed to "manipulate" several reporters who were relaying the news live to the world immediately after the event, and have them ALL report on hearing just "three shots" (or, in a few cases, hearing only TWO shots, which is a number that certainly does not favor a "Multi-Shooter Conspiracy Plot")?

Or did the plotters just happen to get really, really LUCKY (again) when virtually all of the news reports favored the "Three Shots Fired" conclusion? With this 3-shot scenario matching the precise number of bullet shells that were found on the 6th Floor of the Book Depository after the shooting; and also perfectly matching the exact number of shots heard by TSBD witness Harold Norman, and also perfectly matching the precise number of bullet shells (3) that Norman heard hitting the plywood floor directly above his 5th-Floor location within the Depository.

Which, per Oliver Stone's movie, would mean that a full 50% of the ACTUAL number of gunshots were somehow inaudible to the enormous majority (91%+) of the earwitnesses! And, remember, Oliver has NONE of the shots within his movie's six-shot assassination ambush being "synchronized" in order to merge together with the sound of some of the other shots.

And yet, per Mr. Stone, we're supposed to actually believe that approximately 9 out of every 10 witnesses somehow missed hearing HALF of the gunshots fired that day! A reasonable thing to believe....or not? I ask you.

Were these so-called conspiratorial shooters so good that they could make 4 to 10 shots sound like only three to the vast majority of witnesses scattered all throughout Dealey Plaza? Highly doubtful, to say the least.

Again -- I'd advise all conspiracy theorists to sit down and watch the live TV footage....or listen to some of the surviving 11/22/63 radio tapes....and then try to find a "Multi-Gunmen Conspiracy" lurking within ANY of those original broadcasts. If anybody finds proof of a conspiracy via those means, please let me know. And let the world know too.

David Von Pein
December 2006
January 2007

5 out of 5 stars Out of the Past.......2006-04-04

We have become accustomed (yea, verily, some would say desensitized)to horror unfolding before our eyes in our very own living rooms. Bob Huffaker's book brings us back to a time before the desensitization, when we could scarcely believe what our eyes were telling us. I recommend this book highly to those who were there, watching as I was, and even more so to those who were not there. The young, raised in an era of suicide bombers, need to understand that it was not always thus.

5 out of 5 stars very good press reporting.......2005-07-30

1963 nov 22 brought to life again but with more professionalism.some very interesting facts that confirmed my own thoughts .

5 out of 5 stars JOURNALISM CLASSIC AND INSIDE SCOOP.......2005-05-07

I stayed up all night reading when my copy of When The News Went Live, Dallas 1963 arrived. This book is a classic and should be included in the curriculum of every journalism and political science classroom in America.

Huffaker, Mercer, Phenix and Wise have written the Texas story of the Kennedy assassination, the inside scoop on Oswald's murder and the history of the evolution of modern journalism. These four men were Dallas television reporters, on the scene and on their own, in the middle of the news story of the century.

It is a salute to their training and their integrity as newsmen that their coverage under duress stands today as a compelling rendering of those fateful moments. I am glad they were the early ones on the scene, for they were the ones who broke the news to me in my elementary classroom. The story gives their perspectives more fully; all these years later, this book helps me understand the events and how they affected Texas and the nation.

Bob, Bill, George and Wes were there in Dallas with their Southern sensibilities. They weren't easily pushed around or manipulated that dark day and still aren't. They were taught to tell the truth as objectively as possible, and they reverted to that training and their good common sense when placed in positions lesser men might have blown or exploited. These four men cared about truth and justice and fairness and still do. I hope all young journalists will read this and learn about balanced reporting.

New Built-Ins Idea Book: Media Centers Nooks & Crannies Window Seats Kitchen & Dining Areas Work Centers (Idea Books)
Average customer rating: 4 out of 5 stars
  • Not what I expected ...
  • Fell short
  • Great ideas!
  • Great ideas
  • Talk about IDEAS!
New Built-Ins Idea Book: Media Centers Nooks & Crannies Window Seats Kitchen & Dining Areas Work Centers (Idea Books)
Sandor Nagyszalanczy
Manufacturer: Taunton
ProductGroup: Book
Binding: Paperback

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ASIN: 1561586730
Release Date: 2005-01-31

Book Description

Do-it-yourself home projects have become a national pastime, and nothing satisfies that urge more then creating built-ins. The fact that they are a permanent part of a house makes it more critical that they be done with as much skill and imagination as possible. That's where the New Built-Ins Idea Book comes in. Written by Sandor Nagyszalanczy, a former senior editor of Fine Woodworking magazine and an acknowledged expert in the field, this illustrated guide shows step-by-step how to create built-ins that are both practical and appealing. Here are hundreds of design ideas for projects for every room of the house, including kitchens, bathrooms, libraries, kids' spaces, dining rooms, bedrooms, and the increasingly popular media spaces. The book shows a wide range of possibilities for incorporating built-ins, from niches to bookcases to spaces that replace those stacks of clothing in the closet. Complete coverage of materials, lighting, color, and hardware, along with careful, comprehensible drawings and photographs, is included.

Customer Reviews:

2 out of 5 stars Not what I expected ..........2007-01-29

Taunton has a very good reputation for their publications so I thought this would be a great book to help me with several projects I will be undertaking. It was a disappointment. There was nothing innovative or unique about the ideas presented. The cabinet styles were either very basic or so custom they did not provide realistic options. If you are looking for innovative or creative ideas for a realistic cabinet project ... look elsewhere.

2 out of 5 stars Fell short.......2006-10-30

I felt the sample of this book was not a good indication of it's contents. Most of the built-ins shown in the book are from a Room-View with the built in partially obstructed and with little detail shown. I wasn't looking for plans to build, but I would have expected more. If you like the details level shown on the cover of the book, then this will be right up your alley, other wise, the book will probably fall short of your expectations.

4 out of 5 stars Great ideas! .......2006-07-22

To make the most of our new home, I was looking for ideas for custom made cabinetry and other storage options.
Although the style of quite a few examples are not to my taste, I still got enough ideas and inspiration. Also a plus; the book gives you tips for matching built-ins to the rest of the room, to get a coordinated look.
My favourite chapters: Passages (great storage options to be found there!!) Window seats (you will see small window seats as well as really large ones) Workspaces (they show you practical workspaces even in tiny closets) and Utility Areas. In the kitchen chapter I liked the small details, like the pantry and appliance garage.

Petra (from the Netherlands)

5 out of 5 stars Great ideas.......2006-05-18

I want to install severeal built-ins in my older home, as space is limited. This book definitely gave me lots of ideas. The pictures are excellent and really provide inspiration - whether you copy exactly or adapt the ideas to meet your needs. Full of ideas and inspiration - not a how-to.

5 out of 5 stars Talk about IDEAS!.......2006-03-20

This book, by far, exceeded my expectations! It is full of wonderful photos - cover to cover. We are getting ready to build a new home and we will definitely use a few of these creative ideas.

Stephanie from Cincinnati, Ohio
Design for New Media: Interaction Design for Multimedia and the Web
Average customer rating: 4 out of 5 stars
  • Lots of Common Sense Advice
  • Lots of Common Sense Advice
Design for New Media: Interaction Design for Multimedia and the Web
Lon Barfield
Manufacturer: Addison Wesley
ProductGroup: Book
Binding: Paperback

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ASIN: 0201596091

Book Description

This book provides a unified approach to the different skills and media of new media design. The book is divided into four sections; first issues that arise from designing with new and developing technology are discussed, then the role of the building blocks of new media (sound, color, and animation) in design is explained. The third section of the book covers interaction design, and finally the book concludes with the presentation of the process of design in a practical step-by-step way. For Web and multimedia designers who want to learn about interaction design and how new media can be used today.

Customer Reviews:

4 out of 5 stars Lots of Common Sense Advice.......2004-02-04

A nice, nontechnical discussion on how to design an interactive system that typically
is a website. Barfield goes easy on the
jargon. Not your typical acronum-laden
computer book. Some issues of usability
will be familiar to those harking from the
field of industrial design. There, of
course, you design and build something
tangible; that can be seen, touched, moved,
driven or worn. Currently, if you design a
web system, it can only be seen or heard.
Leaving aside haptic (touch) applications,
which are still rare and in their infancy.

But note this. Of all the ways that we get
sensory input, vision has the highest
bandwidth. Which is why the new media
design in the book has so much relevance to
industrial design.

The book has tons of common sense advice.
One item is instructive, because if you
only know English, you may NEVER even be
aware of it. An application should have a
consistent tone of voice. In all other
European languages, there is a format
second person 'you' (eg. 'vous' in French),
and an informal 'you' ('tu'). If your
application addresses the user, it should
use only 1 tone. The closest approximation
in an English application might be between
a formal, pedagogic style and a chatty use
of vernacular.

The only quibble I have is with his use of
'spiritual ergonomics', which he defines as
'the design of all aspects of a system with
the spiritual parameters of the human
mind'. Please! [Eyeball rolling.] The
examples he cites are how you might feel
when using an application, like enjoyment,
humour, fear, prestige. I suggest that
given the examples he cites, a better term
might be 'emotional ergonomics'. It seems
more accurate and does not convey some of
the implications, possibly divisive, of
'spiritual'.

4 out of 5 stars Lots of Common Sense Advice.......2004-02-01

A nice, nontechnical discussion of how to design an interactive system that typically is a website. Barfield goes easy on the jargon. Not your typical acronum-laden computer book. Some issues of usability will be familiar to those harking from the field of industrial design. There, of course, you design and build something tangible; that can be seen, touched, moved, driven or worn. Currently, if you design a web system, it can only be seen or heard. Leaving aside haptic (touch) applications, which are still rare and in their infancy.

But note this. Of all the ways that we get sensory input, vision has the highest bandwidth. Which is why the new media design in the book has so much relevance to industrial design.

The book has tons of common sense advice. One item is instructive, because if you only know English, you may NEVER even be aware of it. An application should have a consistent tone of voice. In all other European languages, there is a format second person 'you' (eg. 'vous' in French), and an informal 'you' ('tu'). If your application addresses the user, it should use only 1 tone. The closest approximation in an English application might be between a formal, pedagogic style and a chatty use of vernacular.

The only quibble I have is with his use of 'spiritual ergonomics', which he defines as 'the design of all aspects of a system with the spiritual parameters of the human mind'. Please! [Eyeball rolling.] The examples he cites are how you might feel when using an application, like enjoyment, humour, fear, prestige. I suggest that given the examples he cites, a better term might be 'emotional ergonomics'. It seems more accurate and does not convey some of the implications, possibly divisive, of 'spiritual'.
Bias: A CBS Insider Exposes How the Media Distort the News
Average customer rating: 3.5 out of 5 stars
  • Enough with the "liberal media" scam
  • An awesome book
  • Goldberg's Golden Hour
  • Biased Rant
  • It Had To Be Done!
Bias: A CBS Insider Exposes How the Media Distort the News
Bernard Goldberg
Manufacturer: Regnery Publishing, Inc.
ProductGroup: Book
Binding: Hardcover

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ASIN: 0895261901

Book Description

In 1996, veteran CBS News reporter and producer Bernie Goldberg committed the unpardonable sin of publicly mentioning the issue of liberal bias in the media. For that he became persona non grata at CBS. Goldberg tells how friends and colleagues turned on him, from junior CBS reporters all the way to Dan Rather. But much more than that, he exposes a bias so uniform and overwhelming that it permeates every news story we hear and read- and so entrenched and deep rooted that the networks themselves don't even recognize it.

Customer Reviews:

2 out of 5 stars Enough with the "liberal media" scam.......2007-09-10

The right-wing establishment has milked this cow dry. [yawn] You want bias? Fox News and its minions should keep you busy for days.

5 out of 5 stars An awesome book.......2007-08-22

A great book that verified much of what I had learned through my own dealings with the media. A real eye-opener if you want to see how things really work.

4 out of 5 stars Goldberg's Golden Hour.......2007-08-19

"Bias" is Bernard Goldberg's best book. Once a CBS insider, Goldberg violated CBS' internal politics and chose to grind his axe in these pages. I'm glad he did. Goldberg chooses several key news stories from the 1990s and demonstrates how they were given a slanted portrayal by the television media. He never claims that anyone intentionally chose to distort the news. Rather, he claims that due to similar educational backgrounds and political affiliations most marquee-level TV reporters automatically view the world through a certain perspective which cannot help but influence their choice of words. This is the meaning of the word "bias" in the broadest sense, and this is what Goldberg addresses in his book.

As such, this is essential reading for anyone who cares about politics, journalism, or both. I've read it multiple times and find something new to enjoy in it each time. Back before the internet was in every home, this sort of bias went almost undetected and Goldberg deserves a lot of credit for writing this book and making a clear and unemotional case.

I don't know if it pays to dig deeper into Goldberg's canon, sadly. Despite his claims that he was in strong agreement with the liberal values of CBS, his post-"Bias" career has been staunchly in step with the equally biased Fox News and AM Talk Radio. As such, there's a sameness to his later writing (as well as the feeling that he is preaching toward the choir) that can't be found here. This doesn't diminish the power of this book at all; I mention it only as a caveat.

This book is a quick, worthwhile, and fun read. You'll also come back to it in the future, and it holds up very well to subsequent re-readings.

1 out of 5 stars Biased Rant.......2007-07-23

Bernard Goldberg should have learned in childhood that when one points a finger, three fingers point back at oneself. From the very start of this rant, it is obvious that Goldberg's ego suffered from being in the shadow of other news anchors. The more he complains about others, the more one learns about Goldberg. He goes ad nauseum into recounting how he complained time after time about liberal bias, but the powers that be wouldn't listen to him. Perhaps that was due to the higher-ups' recognition of Goldberg's envious manipulation and whining. In reality, perhaps he was shunned in the end because of his own lack of professionalism.
There is very little of actual journalism presented by this so-called journalist. Somehow I am not surprised at all to find that Bernard Goldberg landed at Fox News. His style must fit right in. What is so laughable is that he wrote this entire book deploring bias and then went to work at the most blatantly biased news network.
He calls himself a liberal and from reading through the reviews here on Amazon, a number of readers bought Goldberg's assertion. What ever gave them the impression he was telling the truth about being a liberal? He gives himself away regularly as anything but a liberal. His social conscience is asserted, but not proven. I'm old enough to remember the emptying of the mental hospitals in California, the VietNam war and the increased numbers of homeless. If one actually goes back and looks at research on the economic and social effects of stripping first state and then federal funding for mental health in the 1970s-1980s, one will find that Reagan's policies started in California and moved across the states. There are very comprehensive discussions available on the internet of the complex economic and social pressures that have left countless mentally ill without care. Do some research, don't just accept Goldberg's opinions. Homelessness continued to be a problem discussed in the media under Clinton, although Goldberg denies that was the case.
Somehow, I don't think viewers are as stupid as Goldberg thinks they are. Most of us can pick up on slant. Goldberg never got to be the star he thought he deserved at CBS, so maybe the viewers will love him on Fox News, maybe not. At least he's free to be as biased as he wants to be now.

5 out of 5 stars It Had To Be Done!.......2007-07-20

Five stars to Bernard Goldberg for blowing the whistle on the Media for the monopolistic power group that it is and for revealing what it is. His story stems from the article that he wrote in the Wall Street Journal about bias in the news and reactions that came from it.

I am a former journalist and the son of a network executive and what Goldberg reveals is exactly the atmosphere and thinking in the Media culture, even within little papers in the "conservative" Midwest.

His comments about what happened at CBS are telling and his sections that give evidence about stories and comments that have been made in the press about race, feminist power and aids are important. He confirms it from within. Also telling are the anti-Christian and anti-conservative hate comments that are frequently made in the industry with no repercussions. Believe me the media culture are one of the most conformist in the world and they will destroy you if you counter their orthodoxy and social prejudices.

Goldberg reveals much of his worldview location as a liberal in which the meaning of the world liberal has changed.

Peoples lives have been destroyed by this power culture!
It must change and will change.

This is one of the most important whistle blower books of our time.
Writing & Reporting News: A Coaching Method (Wadsworth Series in Mass Communication and Journalism)
Average customer rating: 4.5 out of 5 stars
  • Writing and Reporting News
  • Great book for a beginner like me
  • Good Textbook
  • A Great Way to Teach Writing
Writing & Reporting News: A Coaching Method (Wadsworth Series in Mass Communication and Journalism)
Carole Rich
Manufacturer: Wadsworth Publishing
ProductGroup: Book
Binding: Paperback

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ASIN: 0495004235

Book Description

WRITING AND REPORTING NEWS prepares students for the changing world of journalism by emphasizing traditional basic skills while also stressing new trends in the convergence of print, broadcast and online media. With new information about blogs, multimedia writing, and other skills students will need for careers in the media, the Fifth Edition retains its emphasis on writing fundamentals and ethics in journalism, as well as the coaching method, which features tips and techniques from writing coaches and award-winning journalists. The text's strong "storytelling" approach with stories about journalists and its built-in instructional material make it accessible and easy for students to learn effective writing and reporting techniques for every news medium.

Customer Reviews:

3 out of 5 stars Writing and Reporting News.......2006-03-14

Helps understand the fundamentals of writing and reporting in a real live situation. An extreme help for beginner journalists or writers.

5 out of 5 stars Great book for a beginner like me.......2005-10-05

This book is a required text for a journalism class I'm taking at a junior college. It is extremely well written, and the best part is, it's written in simple terms. As a beginner, I'm finding the information extremely helpful. I haven't looked at the CD yet.

5 out of 5 stars Good Textbook.......2003-12-17

As a student using this textbook, I have found that Rich is clear and direct in her instructions and gives examples that are easy to understand and follow. This is a must-have for any novice in journalism or a student learning to write for print journalism.

5 out of 5 stars A Great Way to Teach Writing.......2000-03-28

I started using this text in my beginning reporting and writing classes a year ago. It was a strange experience: My students actually loved a textbook! I think that because this text does a good job of getting over the touchy-feely parts of treating the writing and editing processes as coaching processes, and shows how it's actually done. My students were able to convert her perspectives into some good work during our one-semester course. I'll be using this book again for some time to come.

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